By Allison Watkinson
TLL Reporter
The Milksha bubble tea brand has opened a new store that is located in Taipei 101’s observation deck in Taiwan.
Initially established in 2008, the Milksha beverage brand has expanded to include 450 retail locations across the globe.
Milksha’s beverages are made by hand using fresh milk, natural flavors and premium ingredients such as tea and fruit.
Taipei 101 is a modern skyscraper building that is currently ranked as the 11th tallest building in the world, with 91 stories and at 1,285 feet high.
The Taipei 101 skyscraper’s observation deck is located on the 89th floor of the building and has become a popular tourist attraction for visitors from around the world.
The new Taipei 101 Milksha store is offering an exclusive themed menu called the 101 Edition that includes high-quality beverages such as the Uva Black Tea Latte with Honey Pearl and the Mango Smoothie with bobo ball.
The landmark Taipei 101 Milksha store was designed by the architectural firm, Lincoln Lighthill Architect. The store’s design utilizes sustainable wood paneling, a green color scheme and curved architectural aesthetics.
On its opening day, the Taipei 101 Milksha location held an in-store promotional event in partnership with the consumer robotics company, Groove X.
The in-store licensing promotion included an appearance by a Lovot model Groove X robot that is powered by AI. The AI Lovot was dubbed BobaBot, and acted as the Taipei 101 Milksha store’s manager and customer greeter for the duration of the day-long promotion.
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