By Allison Watkinson TLL Reporter BBC Studios has hired Tycoon to expand licensing for the hit children’s show Bluey into South and Central America. Bluey, an Australian production about a Blue Heeler puppy and his… . . . read more
TV Licensing: BBC Lands Global Deal With Hasbro For Bluey Products
April 13, 2022
BBC Studios has sealed the deal for a global partnership with Hasbro for products inspired by the hit kids’ show Bluey. The Emmy-award winning Bluey, produced by Australia’s Ludo Studio, airs on Disney Junior, Disney Channel… . . . read more
Bluey’s Latest Licensing Deal Signed With A Crayola Crayon?
September 30, 2021
BBC Studios has signed an agreement for a multi-territory licensing deal with Crayola for stationery, arts, crafts and coloring packs, further expanding its global licensing portfolio for the multi-award-winning Bluey. “Crayola has inspired artistic creativity… . . . read more
BBC Studios Appoints Licensing Partners For Bluey in Canada, Mexico
September 23, 2021
BBC Studios, the distributor and licensor for the international preschool sensation Bluey, has named top licensing agencies Nelvana and La Panaderia for Canada and Mexico to extend the brand’s successful merchandising program. The two companies… . . . read more
Bluey Gets New Product Line From Moose Toys
August 17, 2021
The global smash hit Bluey is hitting the road this month with a new range of must-have products from Moose Toys. Bluey is a series created in Australia that has become a global sensation, becoming… . . . read more
Eight New Licensing Deals For BBC’s Bluey
August 4, 2021
BBC Studios has signed eight new licensing deals in the US for the hit preschool series Bluey. A favorite with preschoolers and adults alike, the top-rated Bluey series, seen on Disney Channel, Disney Junior and… . . . read more
Who’s News: BBC Studios Reshuffles Its Licensing Leadership
June 28, 2021
Big news from the UK as BBC Studios reshuffles its licensing leadership team following the departure of Rikesh Desai, licensing director for the UK and EMEA. Desai had a huge impact on the licensing activities… . . . read more