Kangaru, a producer of scented stationery and activities, and candy maker Perfetti van Melle are enjoying the sweet smell of success through their new licensing program. Development is now underway as Kangaru Brands expands its merchandise offerings for 2021-2022 with its first licenses from Perfetti van Melle. Kangaru will offer innovative bright and colorful scented … [Read more...] about Kangaru Lands a Sweet Deal with Perfetti van Melle
Mentos
Mentos Licensing Deal Means Your Car Will Tempt You to Eat Candy
Lisa Marks Associates has expanded their licensing program for client Mentos, the popular single serve candy, with a new line of automobile air fresheners. The deal was struck with leading auto care product company Sterling Teal International. Sterling Teal is leveraging the Mentos ‘always fresh’ brand and its well known candy scents to release an initial collection of eight … [Read more...] about Mentos Licensing Deal Means Your Car Will Tempt You to Eat Candy