By Gary Symons TLL Editor in Chief Arguably the most influential rock band of all time, The Beatles turned 64 this year, and also mark the 60th anniversary of their epic first US tour. And yes, the world will still need them, and still feed them, as they're 64. In fact, the leading music artist merchandise and brand management company Bravado will be working with Apple … [Read more...] about Bravado Marks 60th Anniversary of The Beatle’s First US Tour
Music Licensing
Must Read: Universal Music Calls Time Out on TikTok Agreement
By Gary Symons TLL Editor in Chief Universal Music Group just dropped a bomb on TikTok, saying it will back out of its music licensing agreement with the social media giant. The music publisher, one of the global 'Big Three' that dominates the industry, says it will remove all songs from TikTok, accusing the company of trying to bully them into taking a bad deal over … [Read more...] about Must Read: Universal Music Calls Time Out on TikTok Agreement
Universal Music Places Big Bet on A Musical Metaverse
By Gary Symons TLL Editor in Chief Universal Music Group has just launched a massive new metaverse project on Roblox, in partnership with virtual world developer Supersocial. The two companies collaborated on the creation of Beat Galaxy, which they describe as "an innovative new music hub on Roblox, the immersive platform for communication and connection." In doing … [Read more...] about Universal Music Places Big Bet on A Musical Metaverse
Branding Flashback: Morton Salt’s Brilliant Collab on Mindbending OK Go Video
By Gary SymonsTLL Editor in ChiefSometimes brands come up with collaborations that are just so memorable people will gladly come back to it years after the partnership is ended. That's the case for me with Morton Salt's amazing collaboration with the innovative rock band and music video producer OK Go. The band is known for their fantastical, tightly choreographed videos, … [Read more...] about Branding Flashback: Morton Salt’s Brilliant Collab on Mindbending OK Go Video
Two Major Advances in Generative Music AI Announced by YouTube and Grimes
By Gary Symons TLL Editor in Chief Artificial intelligence is turning the licensing world on its head, and this week saw major announcements from YouTube and the artist Grimes. The Google-owned YouTube streaming service has licensed the voices of John Legend and Sia for AI-created soundtracks, while Grimes' company Create Safe is creating a new tool for publishing and … [Read more...] about Two Major Advances in Generative Music AI Announced by YouTube and Grimes
Update: Angry Shareholders Vote to Restructure Hipgnosis Song Fund
By Gary Symons TLL Editor in Chief The future of Hipgnosis Songs fund is looking bleak, as 83.2% of shareholders voted to restructure the company. As well, investors rejected a proposal by the company's senior management, including CEO Merck Mercuridadis, to prop up its finances by selling off $440 million worth of its music catalog to a sister fund backed by … [Read more...] about Update: Angry Shareholders Vote to Restructure Hipgnosis Song Fund
Gibson Launches Limited-Edition Gene Simmons EB-0 Bass Worldwide
By Allison WatkinsonTLL ReporterGibson has launched a limited-edition Gene Simmons EB-0 Bass guitar as part of its long-standing partnership with the rock and roll icon. Gene Simmons is best-known as the bassist and co-lead singer of the hard rock band KISS. Gene Simmons performed on all 20 of the band's studio albums and he has also produced two solo albums. Simmons rose to … [Read more...] about Gibson Launches Limited-Edition Gene Simmons EB-0 Bass Worldwide
Litmus Music Enters Into Nine Figure Deal With Katy Perry
By Gary Symons TLL Editor in Chief Photo by Joella Marano The American pop singer/songwriter Katy Perry has just inked a deal with Litmus Music for her music catalog worth a reported $225 million. The music rights company announced it has entered into a "creative partnership" with the pop superstar that includes the rights to all five of Perry's studio albums … [Read more...] about Litmus Music Enters Into Nine Figure Deal With Katy Perry
Must Read: Universal Music’s Grand Experiments With AI and Music Streaming Payments
By Gary Symons TLL Editor in Chief Universal Music Group is making huge moves to change how musicians are paid for streaming fees and for the use of generative artificial intelligence (AI). The company, known as one of the 'Big Three' for music companies globally, is working with the Deezer platform on streaming rights, and with Google on a deal to use musician's … [Read more...] about Must Read: Universal Music’s Grand Experiments With AI and Music Streaming Payments
Jufu Partners With Ascendent Studios and EA On Music For Immortals of Aveum Game
By Allison WatkinsonTLL ReporterElectronic Arts and Ascendant Studios have teamed up with Jufu on new music for the Immortals of Aveum launch trailer. Jufu (Julian Jeanmarie) is a rapper, musician and social media content creator who initially grew to fame on TikTok before releasing several hit singles and a debut musical album. The Immortals of Aveum launch trailer features … [Read more...] about Jufu Partners With Ascendent Studios and EA On Music For Immortals of Aveum Game