Hot Wheels has been partnered with NASA for more than 30 years, and this week came out with its first new, space-themed mini collection over two decades. The mini carmaker is helping NASA kick off another historic year of space exploration firsts with the release of the new Mars Perseverance Rover die-cast vehicle. The product is a detailed 1:64 scale replica model inspired by … [Read more...] about Hot Wheels Partnership With NASA is Out of This World
NASA
Going Corporate: 2019 Toys/Games Built on a TM
Contact the editor at karina@plainlanguagemedia.com Lest TLL neglects to honor those corporate trademarks/brands with influence in the toys and games space, here are some of the top highlights amongst those branded offerings we spotted on the floor at New York Toy Fair: The Smithsonian expands its a widening line of STEM toys aimed at older kids from Sakar. The line includes … [Read more...] about Going Corporate: 2019 Toys/Games Built on a TM
A New Kind of Constellation, Stage Shows & Sporting Events
Contact the editor at karina@plainlanguagemedia.com. As part of its 10th year anniversary celebrations, Toho's Godzilla gets a constellation courtesy of NASA and scientists with NASA’s Fermi Gamma-ray Space Telescope. While the most well-known 88 constellations, such as Orion and Cassiopeia, are devised by International Astronomical Union (IAU), the staff of NASA’s Goddard … [Read more...] about A New Kind of Constellation, Stage Shows & Sporting Events
Property Guys: Disney, Nintendo & Other Empires
By Karina Masolova, karina@plainlanguagemedia.com. The Walt Disney Co. signs a 99-year lease for $650 million at 4 Hudson Sq., New York. The media conglomerate is expected to build a new headquarters at the downtown Manhattan location taking up over 1.2 million sq. ft. The high-tech, energy-efficient project will consolidate production and studio spaces from the Upper West … [Read more...] about Property Guys: Disney, Nintendo & Other Empires