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Business

M&A & Experiential

Business moves, merges, and new experiential partnerships.

Featuring: Nickelodeon, Spin Master, Warner Bros., eOne, Peanuts, Lionsgate, and more…


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Experiential Licensing

Experiential Activations

Keep track of the latest experiential marketing moves.

Featuring: Hasbro, Warner Bros., DreamWorks, PepsiCo, Nelvana, Cartoon Network, and more…


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Film expansions

Peanuts Video Game

Peanuts Worldwide has licensed Activision Publishing for an original video game tied in to The Peanuts Movie slated for theaters this fall…

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Pre-school

Peppa Pig Joins the $1 Billion Club

Preschool property Peppa Pig has become a $1 billion property. There was no official announcement. Officials of Entertainment One Ltd., which has licensed Peppa to more than 600 licensees worldwide…

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Entertainment/Character

Classic Character Capers

Classic entertainment characters just keep chugging along. Some recent deals involving retro TV and other classic entertainment brands:…

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