The hugely popular and - in the US at least - politically controversial social media platform TikTok pulled off a huge move this week in its quest to monetize the rapidly growing brand. TikTok’s short, user-generated videos have been the single most popular social media innovation of the past two years, with millions of users and viewers signing on in just months. Less … [Read more...] about TikTok Makes Monetization Move with Partner Shopify
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Digital Deets: Retail, Social & Gaming Updates
Gen Z is shopping more frequently and spending more on fashion than Millennials are, according to a study from LIM College. Although the two generations tend to align in overall values, Gen Zers tend to appreciate the material things in life, including shopping at malls and physical stores. It's not only Gen Z—this last holiday season, everyone appreciated the convenience of … [Read more...] about Digital Deets: Retail, Social & Gaming Updates