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video game licensing

East Side Games to Develop Mobile Game for Squishmallows

May 8, 2023

By Allison Watkinson TLL Reporter East Side Games Group has partnered with Jazwares to develop a mobile game for the Squishmallows brand. East Side Games Group (ESGG) is a free-to-play mobile game company from Vancouver, Canada, that develops games based on original and licensed IP. ESGG develops and publishes mobile games both in-house and through licensing its … [Read more...] about East Side Games to Develop Mobile Game for Squishmallows

Falcon’s Beyond Releases First Mobile Game for Katmandu

April 19, 2023

By Allison Watkinson TLL Reporter In partnership with Epic Story Interactive, Falcon’s Beyond has released its first mobile game based on the company's Katmandu entertainment franchise. The new mobile game, Katmandu: EtherMerge, is designed to extend the storyline of the broader Katmandu franchise. It is a free-to-play, merge-based puzzle game that includes licensed … [Read more...] about Falcon’s Beyond Releases First Mobile Game for Katmandu

EA Creates $10 Million Fund for Community Football

April 12, 2023

By Allison Watkinson TLL Reporter Electronic Arts has announced a football investment plan called EA SPORTS FC FUTURES, promoting its football gaming franchise. The three-year plan includes a $10 million investment in community-level football initiatives on a global scale. This news follows the release of the new EA SPORTS FC brand identity and logo for the company's … [Read more...] about EA Creates $10 Million Fund for Community Football

Amazon Renews Licensing Deal With Riot Games For Exclusive Content

March 23, 2023

By Allison Watkinson TLL Reporter Amazon Prime Gaming and Riot Games have renewed their licensing promotion to give Amazon Prime members access to exclusive content for Riot’s gaming franchises. As part of the year-long collaboration, Prime Gaming will also continue its role as a global sponsor for Riot Games' esports titles. “Expanding the partnership with Prime … [Read more...] about Amazon Renews Licensing Deal With Riot Games For Exclusive Content

MGM’s Vikings Return to Vikingard in Gaming Crossover Event

March 22, 2023

By Allison Watkinson TLL Reporter NetEase's Vikingard game will be hosting Part II of its Vikings Crossover event, featuring licensed content from MGM’s Vikings franchise. Vikingard is an online role-playing mobile game for Android and iOS devices that focuses on kingdom building in the Viking Age. The game was originally launched in 2022 by the Chinese mobile developer … [Read more...] about MGM’s Vikings Return to Vikingard in Gaming Crossover Event

Licensing Agencies: Reemsborko Appointed To Rep Poppy Playtime

March 20, 2023

By Allison Watkinson TLL Reporter Mob Entertainment has appointed Reemsborko as its licensing agent for Poppy Playtime consumer products in Europe and Australasia. Poppy Playtime is an episodic horror video game created by the indie developer Mob Entertainment. The game features malicious toys created by a fictional company called Playtime Co. The game requires players … [Read more...] about Licensing Agencies: Reemsborko Appointed To Rep Poppy Playtime

What Does the Success of Hogwarts Legacy Mean For Licensed Games?

March 17, 2023

Guest Opinion Article By Rachit Moti CEO and Founder of Layer Licensing During the gaming boom of the ‘80s, a new trend of video games based on popular films and TV shows started to emerge. For the next 30 years, practically every blockbuster film that hit cinema screens had a movie tie-in game, from Batman and Beauty and the Beast to A Bug’s Life and The Lion King. Some … [Read more...] about What Does the Success of Hogwarts Legacy Mean For Licensed Games?

Dino Ranch Secures Deals in Mobile and Console Gaming

March 6, 2023

By Allison Watkinson TLL Reporter Boat Rocker's animated preschool series Dino Ranch has secured new licensing deals with the global game developers Microids and Tap Tap Tales. Microids is a France-based video game developer and publisher that specializes in adventure, racing, retro, and branded video games for console systems. The first Dino Ranch console video game … [Read more...] about Dino Ranch Secures Deals in Mobile and Console Gaming

ESI and Tetris Partner on New Range of Gaming Accessories

March 2, 2023

By Gary Symons TLL Editor in Chief ESI Cases and Accessories and The Tetris Company have announced a new licensing partnership. Under the agreement, ESI will release a range of TetrisTM branded consumer electronics products across the United States and Canada. The deal was brokered on behalf of ESI by Starwood Brands; a brand licensing agency that represents top-tier … [Read more...] about ESI and Tetris Partner on New Range of Gaming Accessories

Epic Games Inks Cool Deal With Kemper for Fortnite Snowboards

March 1, 2023

By Allison Watkinson TLL Reporter Kemper Snowboards has partnered with Epic Games to create a co-branded collection of Fortnite x Kemper Fantom Snowboards. The partnership was brokered by Fortnite’s exclusive consumer products licensing agency, IMG. A subsidiary of Endeavor, IMG is a global company that works in the fields of sports, fashion, events, media, licensing, … [Read more...] about Epic Games Inks Cool Deal With Kemper for Fortnite Snowboards

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