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Sports Licensing: Superclub and Bundesliga Launch New Board Game

June 28, 2022

Superclub, the football manager board game, today announced it has partnered with Bundesliga to launch a new official licensed expansion pack for the German football league. The deal was brokered by licensing agency IMG on behalf of Bundesliga International, a subsidiary of the DFL Deutsche Fußball Liga (German Football League). Set to launch in October 2022, the … [Read more...] about Sports Licensing: Superclub and Bundesliga Launch New Board Game

Who’s News: Anish Mehta Leaves Cosmos-Maya to Launch New Venture

June 28, 2022

Anish Mehta, who built Cosmos-Maya into an animation juggernaut, is leaving the company to launch a new business venture. Following a 10-year stint building Cosmos-Maya—India’s most successful animation studio—from a 30-member team to a 1200+ strong animation powerhouse, Anish Mehta has decided to move on from his role as CEO. Under Mehta's leadership, the studio has grown … [Read more...] about Who’s News: Anish Mehta Leaves Cosmos-Maya to Launch New Venture

Who’s News: Licensing Vet Bill Patterson Joins Octane 5

June 28, 2022

Licensing software leader Octane 5 has announced experienced licensing executive Bill Patterson has joined its team. Octane5 is the company behind the BrandComply Licensing Enterprise Platform and VERITYTM Product Authentication products. Co-founder and co-president Mike Dunn says Patterson will take on the role of Executive Vice President, Product Authentication where he will … [Read more...] about Who’s News: Licensing Vet Bill Patterson Joins Octane 5

Experiential Licensing: Spy Ninjas, Hey Duggee Go From Screen to Live Stage

June 28, 2022

By Gary Symons TLL Editor in Chief Two hit shows are going on live tours, as location-based entertainment deals take off in the world of licensing. Last week The Licensing Letter reported on the new Sesame Street: The Musical that is hitting the stage in an off-Broadway production. This week we can report two new live shows are being produced based on Spy Ninjas and Hey … [Read more...] about Experiential Licensing: Spy Ninjas, Hey Duggee Go From Screen to Live Stage

Experiential Licensing: Spy Ninjas, Hey Duggee Go From Screen to Live Stage

June 28, 2022

By Gary Symons TLL Editor in Chief Two hit shows are going on live tours, as location-based entertainment deals take off in the world of licensing. Last week The Licensing Letter reported on the new Sesame Street: The Musical that is hitting the stage in an off-Broadway production. This week we can report two new live shows are being produced based on Spy Ninjas and Hey … [Read more...] about Experiential Licensing: Spy Ninjas, Hey Duggee Go From Screen to Live Stage

Apparel Licensing: ZARA Launches Collection Based on Hit Video Game Cuphead

June 27, 2022

The best-selling video game Cuphead will be immortalized in a new fashion collection from Zara, the Inditex Group’s popular apparel retailer. The collection is being brought out through a deal between King Features Syndicate, a unit of Hearst and home to some of the world’s most popular entertainment characters. The deal is brokered by its local licensing agent in Spain, … [Read more...] about Apparel Licensing: ZARA Launches Collection Based on Hit Video Game Cuphead

Light Fund Swimmers To Launch Channel Relay Swim Tomorrow

June 27, 2022

Hardy volunteers with the licensing charity the Light Fund will dive into the English Channel tomorrow and start swimming for France. There are two teams taking part in the daunting swim. At 9:30 p.m. Greenwich time on June 28 the two teams taking part in this year’s Light Fund English Channel Relay fundraiser will meet their boat pilots at Dover marina, and at 11:00 p.m. the … [Read more...] about Light Fund Swimmers To Launch Channel Relay Swim Tomorrow

PAW Patrol Creators Releasing New Series Vida the Vet

June 24, 2022

Toyco turned entertainment studio Spin Master has announced the launch of new animated series Vida the Vet in Canada and the UK. Vida is the 13th series released by Spin Master Entertainment, a division of the Canadian toy company that spawned Paw Patrol as one of the world's most successful TV series and licensing properties. In fact, PAW Patrol was just ranked fifth for … [Read more...] about PAW Patrol Creators Releasing New Series Vida the Vet

Character Licensing: Peppa Pig Making Waves for Environment and Light Fund

June 24, 2022

Maybe pigs can't fly, but they can certainly swim! Hasbro's immensely popular Peppa Pig has been taking to the waves of late, working to help the environment and the Light Fund charity. First off,  Peppa has launched a major retail and brand marketing initiative to mark United Nations World Oceans Day, which launched June 8. The initiative brings together high profile … [Read more...] about Character Licensing: Peppa Pig Making Waves for Environment and Light Fund

Licensing Logistics: Shenzhen on COVID Alert Following Outbreak

June 23, 2022

By Gary Symons TLL Editor in Chief The COVID-19 pandemic continues to threaten the licensing and consumer product industries, due to recent flareups in China. Recent reports from the Chinese government indicate the outbreak is shifting to its south coast, including the massive manufacturing hub of Shenzhen, located next door to Hong Kong and Macau. Shenzhen is a critical … [Read more...] about Licensing Logistics: Shenzhen on COVID Alert Following Outbreak

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