Licensing agent appointed in Japan and new product ranges across Europe, Australia, North America and Asia Banijay Brands announced this week a litter of new licensing deals for its digital content sensation, Simon’s Cat, and says Japanese agency ZenWorks has been appointed to represent the brand’s interests in that cat-crazy country, home of the cat cafe. The licensing … [Read more...] about Licensing Deals: Simon’s Cat Expands Global Pawprint
Content Licensing
Amazon Shakes Up Streaming With MGM Acquisition
By Gary Symons TLL Editor in Chief MGM's roaring lion is now purring happily in the Amazon stable, after the eCommerce giant acquired the historic film studio in a critical, $8.45 billion deal. That sum makes the MGM acquisition the second largest in Amazon's history, but Jeff Bezos and crew are betting their investment will pay off as part of the company's strategy to … [Read more...] about Amazon Shakes Up Streaming With MGM Acquisition
Precious Moments Renews Thomas Nelson As Publisher For Christian Books
Precious Moments, Inc. today announced the renewal of its licensing agreement with publisher Thomas Nelson, a provider of Christian content for more than 200 years. Thomas Nelson, part of HarperCollins Christian Publishing, Inc., will continue its work as publisher of Precious Moments Bibles, Bible storybooks, and children’s storybooks with religious content. “Precious Moments … [Read more...] about Precious Moments Renews Thomas Nelson As Publisher For Christian Books
Fine Art Meets Fine Fragrance At Van Gogh Museum
Floral Street, the independent, clean and sustainable, award-winning brand, is the first fragrance partner of the internationally renowned Van Gogh Museum in Amsterdam. In a four-year deal brokered by Licensing Link Europe, across fragrance and scented home products, it will celebrate the works of Vincent van Gogh, and excite audiences globally in appreciation of fine art and … [Read more...] about Fine Art Meets Fine Fragrance At Van Gogh Museum
Reporters Without Borders And Minecraft Win Super REGGIE Award
By Gary Symons TLL Editor in Chief A brilliant campaign for press freedom, forged by Reporters Without Borders - Germany and the popular video game Minecraft, has won the top prize at the 2021 ANA REGGIE Awards competition. The Super REGGIE went to Reporters Without Borders for a clever collaboration that saw the organization work with Minecraft to bypass press censorship in … [Read more...] about Reporters Without Borders And Minecraft Win Super REGGIE Award
Universal Music Announces Licensing Truce With Triller
The months-long licensing dispute between Universal Music Group and the social video site Triller appears to be over, as UMG announced it has signed a worldwide agreement for its music catalog. Triller is a social media video app, similar to TikTok, in which users can combine video and licensed music to produce their own videos. Triller is different in the sense videos are … [Read more...] about Universal Music Announces Licensing Truce With Triller
Warner Launches Space Jam Licensing Onslaught
More than 200 licensing partners launching 'Looney' collections around the world Warner Bros. Consumer Products is rolling out the largest collection of Looney Tunes merchandise in decades ahead of debut of Space Jam: A New Legacy. The mixed animation and live action flick stars basketball star LeBron James playing alongside proven hoop ball talents Bugs Bunny, Lola … [Read more...] about Warner Launches Space Jam Licensing Onslaught
Popeye and Olive Oyl Become Fashion Icons in Brazil
LUXURY BRAND À LA GARÇONNE UNVEILS POPEYE FASHION COLLABORATION Popeye ain't just sellin' spinach anymore; with the help of long-time girlfriend Olive Oyl, the pugnacious sailor man is also becoming a fashion icon—featured in a new collection by Brazilian luxury fashion house À La Garçonne. Unveiled on May 14 during a private fashion show, luxury fashion house À La Garçonne … [Read more...] about Popeye and Olive Oyl Become Fashion Icons in Brazil
Teletubbies Show Their Pride With Fashion Collection
WildBrain, a global leader in kids’ and family entertainment, is partnering with GLAAD, the world’s largest lesbian, gay, bisexual, transgender and queer (LGBTQ) media advocacy organization, to support 2021 Pride Month in June with the launch of its first Teletubbies fashion collection for adult fans. Proceeds from sales of the collection will benefit GLAAD to support its … [Read more...] about Teletubbies Show Their Pride With Fashion Collection
Allrecipes Cooks Up Deal With Snapchat
Allrecipes, the world’s largest recipe brand, took an innovative step to increase its already massive user base by launching a new feature as the exclusive food category partner of the Scan feature within Snapchat. The new offering allows home cooks to access Allrecipes recipes based on ingredients captured by the Snapchat camera function. Available later this year, this new … [Read more...] about Allrecipes Cooks Up Deal With Snapchat