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Books

Usborne Publishing Snags Deals For ‘That’s Not My’ Book Series

September 30, 2021

Bulldog Licensing says it has signed deals for new home and gift ranges for the bestselling British children's book series, That's Not My. The series is a major pre-school hit, with more than 64 titles like That's Not My Dinosaur, and the series has sold more than 25 million copies over its 23-year publishing history; or, more than one million average sales per year. In fact, … [Read more...] about Usborne Publishing Snags Deals For ‘That’s Not My’ Book Series

Netflix Acquires The Roald Dahl Story Company

September 22, 2021

By Gary Symons TLL Editor in Chief Streaming leader Netflix fired another shot in its ongoing war with competitors, announcing Sept. 22 it has acquired the works of beloved children's writer Roald Dahl. "We’re excited to announce that the Roald Dahl Story Company (RDSC) and Netflix are joining forces to bring some of the world's most loved stories to current and future fans … [Read more...] about Netflix Acquires The Roald Dahl Story Company

120-Year-Old Peter Rabbit Is Getting a Branding Facelift

September 21, 2021

Peter Rabbit is looking pretty darn good at age 120, but Penguin Random House says the classic Beatrix Potter character is still getting a facelift this year. Penguin Random House Children’s division this week unveiled its brand refresh for Peter Rabbit, "with a new world-building identity that places Peter front and centre of the world that Beatrix Potter created almost 120 … [Read more...] about 120-Year-Old Peter Rabbit Is Getting a Branding Facelift

All The New Children’s Books Licensed By Random House This Fall

September 20, 2021

As one of the world's largest publisher's Random House is a major player in the licensing industry, whether licensing stories to others, or licensing books based on other companies' intellectual property. This week, Random House unveiled all of the books or series that are being published as the result of a licensing agreement, and we've included the entire list below. The … [Read more...] about All The New Children’s Books Licensed By Random House This Fall

Disney’s Winnie The Pooh Gets A “Bearbnb”

September 14, 2021

By Gary Symons TLL Editor in Chief Disney is launching a wealth of licensing deals for Winnie the Pooh's 95th anniversary, but we just had to draw your attention to a clever collaboration with travel brand Airbnb. The partnership has now resulted in a Winnie the Pooh inspired house in the Hundred Acre Wood is available to book on Airbnb as part of Disney’s 95th Anniversary … [Read more...] about Disney’s Winnie The Pooh Gets A “Bearbnb”

Babar ‘Makes a Racket’ With Rowing Blazers’ Tennis Collection

September 10, 2021

Rowing Blazers and FILA have teamed up with kids' entertainment company Nelvana and The Clifford Ross Company to launch a limited-edition, tennis-inspired capsule collection featuring the beloved children’s literary character, Babar the Elephant. Rowing Blazers has collaborated with both brands over the last year, and this drop marks the continuation of those … [Read more...] about Babar ‘Makes a Racket’ With Rowing Blazers’ Tennis Collection

Little Prince Licensing Deals Abound For 75th Anniversary

August 30, 2021

By Gary Symons TLL Editor in Chief It's been 75 years since Antoine de Saint-Exupery wrote the classic novella The Little Prince in 1943, during the darkest days of World War II. Now, thanks to a slate of licensing deals brokered by Licensing Works! and license holder SOGEX, The Little Prince is reaching new fans around the world. The Little Prince is a novella … [Read more...] about Little Prince Licensing Deals Abound For 75th Anniversary

Ninja Life Hacks Partners On Crafts With Fashion Angels

August 2, 2021

The fast-growing publishing phenomenon Ninja Life Hacks has partnered with Fashion Angels for stationery, crafts, accessories and classroom decor products based on the leading book series. The deal allows Fashion Angels to design products featuring over 60 Ninja Life Hacks characters, including Confident Ninja, Focus Ninja, Positive Ninja and more. After thousands of requests … [Read more...] about Ninja Life Hacks Partners On Crafts With Fashion Angels

Ninja Life Hacks Expands Through Licensing Partnerships

July 20, 2021

The popular book series Ninja Life Hacks is expanding its brand into board books, activity books and other products to help young readers develop resilience, confidence, and social-emotional skills. Bestselling independent publishers Grow Grit Press and Insight Editions are collaborating on a publishing program for the best-selling series, in a deal brokered by Ninja Life … [Read more...] about Ninja Life Hacks Expands Through Licensing Partnerships

Berenstain Bears Licensed For SolidRoots Games

July 7, 2021

The toy and game designer Solid Roots is previewing a new line of Berenstain Bears games in October, following a licensing agreement with Random House Children’s Books. The full launch of the line is expected to come out in spring of 2022. Random House and the Berenstain Bears franchise recently selected SolidRoots as its licensee to produce games "that appeal to a child’s … [Read more...] about Berenstain Bears Licensed For SolidRoots Games

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