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Publishing

Author Inks Her Own Deal For Kids Book Collection

January 28, 2022

Author Zane Carson Carruth has partnered with a mailing catalog for release of a two-piece set collection of her popular children’s novel series. The set will include the first book in the series; The World’s First Tooth Fairy…Ever, and a Coloring & Activity Book based on the award-winning novels. Zane Carson Carruth is an international children’s book author, a certified … [Read more...] about Author Inks Her Own Deal For Kids Book Collection

Who’s News: Melanie Summers To Lead Buzzfeed’s Consumer Product Licensing

January 21, 2022

By Allison Watkinson TLL Reporter BuzzFeed has appointed licensing veteran Melanie Summers as SVP of Consumer Products for the company's new unified business organization. Formed in 2006, BuzzFeed, Inc. is a digital media company known for providing brand-safe news and entertainment to hundreds of millions of people. The company's unified licensing business extends … [Read more...] about Who’s News: Melanie Summers To Lead Buzzfeed’s Consumer Product Licensing

Comic Book Licensing: Godzilla Ready To Rumble With Power Rangers In Brand Crossover

December 21, 2021

By Allison Watkinson TLL Reporter City stomping lizard Godzilla will face off with The Mighty Morphin Power Rangers in a monstrous five-issue comic series from IDW Publishing. The crossover comic comes about thanks to a licensing deal between Godzilla brand owner Toho, the Power Rangers IP owner Hasbro, IDW and comic book publisher BOOM! Studios. The upcoming comic books … [Read more...] about Comic Book Licensing: Godzilla Ready To Rumble With Power Rangers In Brand Crossover

Literary Licensing: Wattpad Partners With ViacomCBS On Book-To-Series Deal

December 10, 2021

The innovative publishing platform Wattpad is teaming up with ViacomCBS to create a slate of new TV series. Wattpad is a different type of publishing service, as it focuses on creating success for writers whose stories catch on with the platform's audience. For example, Wattpad has its own studio arm, which is the division that will work with ViacomCBS. Those stories will be … [Read more...] about Literary Licensing: Wattpad Partners With ViacomCBS On Book-To-Series Deal

Literary Licensing: Dr. Seuss Expands Licensing Portfolio to Canada

December 8, 2021

In the Dr. Seuss book Oh, The Places You'll Go, you can now add Canada to the list. Dr. Seuss Enterprises is expanding its licensing program to Canada, with new products rolling out through Christmas and the New Year. The new licensing deals cover decor, fashion, toys, food and beverages, and more. These newly brokered deals for the Canadian market include a number of Dr. … [Read more...] about Literary Licensing: Dr. Seuss Expands Licensing Portfolio to Canada

Comic Book Licensing: Marvel’s Future Revolution Named By Apple As Top App

December 3, 2021

Apple has named the top apps in its app stores for iPhone, iPad and computers, and among them is a video game licensed from Disney's Marvel franchise. MARVEL Future Revolution, the latest collaboration between Netmarble Corp. and Marvel Entertainment, and Marvel’s first open world action RPG on mobile platforms, has been recognized as the ‘iPad Game of the Year’ in Apple’s App … [Read more...] about Comic Book Licensing: Marvel’s Future Revolution Named By Apple As Top App

Literary Licensing: Scholastic Partners With JK Rowling To Donate Thousands of Books

December 1, 2021

Scholastic is celebrating Christmas by donating 110,000 children's books, in partnership with Harry Potter author JK Rowling. The global children and educational publisher says it will donate 100,000 assorted children’s books to 100 Title 1 schools (1,000 books each to 100 schools) across the United States. Additionally, the company announced that 10,000 books will be donated … [Read more...] about Literary Licensing: Scholastic Partners With JK Rowling To Donate Thousands of Books

Le Creuset and Harry Potter Put The Magic Into Cooking

November 29, 2021

Le Creuset has launched a Harry Potter-themed collection of its famous, multi-colored cookware through a licensing partnership with Warner Bros. Consumer Products. “The experience of cooking and sharing a memorable meal with loved ones is pure magic,” said Paul van Zuydam, owner of Le Creuset. “We are thrilled to team up with Warner Bros. Consumer Products to bring that magic … [Read more...] about Le Creuset and Harry Potter Put The Magic Into Cooking

Beverage Licensing: Diageo Partners With Insight Editions on Guinness Cookbook

November 18, 2021

Guinness, one of the world’s most iconic and beloved brewers, has partnered with established publisher, Insight Editions, to bring the taste of Guinness to consumers' kitchen with The Official Guinness Cookbook. The cookbook, created through a deal brokered by Diageo’s global brand extension licensing agency, Beanstalk, is now available online on Amazon.com.  Guinness is … [Read more...] about Beverage Licensing: Diageo Partners With Insight Editions on Guinness Cookbook

Pre-School Licensing: Hasbro Announces Peppa Pig Early Years Learning Program “Learn with Peppa”

November 17, 2021

Hasbro has announced a new program with Penguin Random House called Learn with Peppa, a major new brand extension to help promote early years learning. The program will kick off towards the end of 2022 with Hasbro’s in-house developed learning app. The offering will expand in January 2023 through an extensive publishing program with Ladybird, an imprint of Penguin Random … [Read more...] about Pre-School Licensing: Hasbro Announces Peppa Pig Early Years Learning Program “Learn with Peppa”

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