Poetic Brands is creating a line of baby clothing and accessories based on the Brambly Hedge children's books by Jill Barklem. Poetic signed the deal this week with Rockpool Licensing, which manages the Brambly Hedge intellectual property worldwide. Under the agreement, Poetic plans to produce a new collection including layette and fashion daywear, nightwear, snow suits … [Read more...] about Poetic Brands Launches Baby Line With Brambly Hedge
Publishing
Two new licensees signed for Elmer the Patchwork Elephant
Beloved kid's book character Elmer the Patchwork Elephant is getting even more popular with licensees, as agent Metrostar signed up two new deals this month. One of those agreements is with Danilo, a leading European publisher of licensed calendars, greeting cards, gift wrap and bags, and diaries. A family-run company operating for over 40 years, Danilo works with a huge range … [Read more...] about Two new licensees signed for Elmer the Patchwork Elephant
Z2 Retells Legend of Elvis in Comic Book Form
Z2 Comics has acquired a license to the story of rock'n'roll icon Elvis Presley, and will release the singer's biography in the form of a graphic novel. The graphic novel will be released in partnership with Authentic Brands Group, owner of the Elvis Presley Estate. Elvis: The Graphic Novel was written by Chris Miskiewicz, who wrote a similar piece on the Grateful Dead for Z2, … [Read more...] about Z2 Retells Legend of Elvis in Comic Book Form
Rachel Lowe Develops Board Game for Elf on the Shelf
Just in time for Christmas, British board game designer Rachel Lowe is creating a new game for The Lumistela Company's much-loved The Elf on the Shelf property. “I love Christmas and I am absolutely delighted to be working with The Elf on the Shelf to create a range of products that any child will love to have this Christmas," said Lowe. "Every year parents come up with … [Read more...] about Rachel Lowe Develops Board Game for Elf on the Shelf
Super Oops: Why the Snyder Cut of Justice League was Removed from HBO
If you’re a DC Comics fan anxiously awaiting the release of the controversial ‘Snyder Cut’ of Justice League, then you’re likely aware the first epic trailer has been pulled from YouTube and other video or streaming services … and it appears a licensing wrangle serves as the super villain in the plot. While there’s been no official explanation, it appears the trailer was … [Read more...] about Super Oops: Why the Snyder Cut of Justice League was Removed from HBO
Evolution USA Wins Exclusive Licensing Deal with Meredith for Life Brand and The Life Picture Collection
Get ready for a lot more Life in you life, as Evolution USA plans a major rollout of visual assets from one of the world’s premier photography art brands. Meredith Corporation (NYSE:MDP) has named Evolution USA as their North America, Australia and New Zealand licensing and brand management agency for the LIFE brand and The LIFE Picture Collection, effective … [Read more...] about Evolution USA Wins Exclusive Licensing Deal with Meredith for Life Brand and The Life Picture Collection
Moxie and Hunt A Killer Forge Brand Partnership
Moxie & Company announced on Nov. 2 they will now serve as the global literary and merchandise licensing agency for the popular Hunt a Killer game franchise. Under the agreement, Moxie and Hunt A Killer will partner on a variety of branded publishing projects, stationary, apparel, party goods and tech accessories. “This collaboration will create even more opportunities … [Read more...] about Moxie and Hunt A Killer Forge Brand Partnership
Licensed Back-to-School Sales Expected to Rise 2.0% in 2020
Contact the editor at karina@plainlanguagemedia.com Licensed back-to-school sales are expected to climb to $9.6 billion in the U.S. and Canada, according to The Licensing Letter’s estimates. With licensed retail sales up 2.0%, or $188 million, the back-to-school season is expected to help bolster recovery following a difficult second quarter of 2020 and lackluster -0.9% growth … [Read more...] about Licensed Back-to-School Sales Expected to Rise 2.0% in 2020