By Allison Watkinson TLL Reporter The Cronus Global licensing agency has been appointed to represent the Justina McCaffrey Lifestyle brand across all product categories. Justina McCaffrey is a Canadian fashion designer who specializes in high-quality, couture wedding dresses. Over the last three decades, the Justina McCaffrey bridalwear brand has gained attention … [Read more...] about Fashion: Cronus Global Says ‘I Do’ to Representing Justina McCaffrey
Fashion
Laura Ashley Heads Down Under In Deal With Basford Brands
By Allison Watkinson TLL Reporter The Laura Ashley brand has entered a partnership with Basford Brands to launch a soft furnishings range in Australia and New Zealand. "As we celebrate 70 years of Laura Ashley, we are continuing to grow our network of carefully selected and like-minded global partnerships to celebrate our iconic prints from the past seven decades," said … [Read more...] about Laura Ashley Heads Down Under In Deal With Basford Brands
ALDO Group to Develop Licensed Line for Ted Baker
By Allison Watkinson TLL Reporter Authentic Brands Group has secured a long-term agreement with the ALDO Group to develop licensed products for the Ted Baker brand. Ted Baker is a high-end British apparel company that specializes in branded shirts, suits, dresses, and more. The company was acquired by Authentic Brands Group in 2022. “We have chosen The ALDO Group for … [Read more...] about ALDO Group to Develop Licensed Line for Ted Baker
Celebrity Licensing: Kanye West Split a Billion Dollar Mess for Adidas
Adidas Stuck With $1.3 Billion in Yeezy Shoes After Kanye West Blows Up Licensing Agreement By Gary Symons TLL Editor in Chief All over the world, boxes of Yeezy shoes are stacked in warehouses and the back rooms of retail outlets, all of them costing Adidas a literal fortune. According to the German footwear giant, Adidas is saddled with an … [Read more...] about Celebrity Licensing: Kanye West Split a Billion Dollar Mess for Adidas
Who’s News: Tommy Bahama Appoints New Head of Retail and Licensing
By Allison Watkinson TLL Reporter Chrisann Furciato has been promoted to EVP of retail, e-commerce, and licensing at the casual fashion giant Tommy Bahama. In her newly-created role, Furciato is responsible for the company's direct-to-guest retail channels, ecommerce channels, merchandising and licensing initiatives. “Chrisann and I have worked together since she … [Read more...] about Who’s News: Tommy Bahama Appoints New Head of Retail and Licensing
Sofas & Stuff Launches the Lindley Collection With RHS
By Allison Watkinson TLL Reporter RHS and Sofas & Stuff are launching a new licensed collection of home decoration fabrics featuring assets from the RHS Lindley Collections. Founded in 1804, the Royal Horticultural Society is the UK’s largest gardening charity. The RHS provides garden shows, scientific research, library collections, educational initiatives, and … [Read more...] about Sofas & Stuff Launches the Lindley Collection With RHS
Pop Up Your Own Cafe With Helinox x Café Kitsuné Collection
By Allison Watkinson TLL Reporter Helinox and Café Kitsuné have partnered to create a co-branded collection of portable café furniture. Helinox is a modern design company that specializes in lightweight, portable furniture and accessories. The new collection uses Helinox’s Café Chair One and Café Table design which are enhanced with customized Café Kitsuné details. … [Read more...] about Pop Up Your Own Cafe With Helinox x Café Kitsuné Collection
Homme+Femme Horsing Around With Kentucky Derby Collection
By Allison Watkinson TLL Reporter Homme+Femme has launched its second licensing collaboration with Churchill Downs for an official Kentucky Derby merchandise collection. Homme+Femme is a streetwear brand that takes inspiration from Black culture, 90s hip hop & rap, and pop-culture to create high-quality apparel and accessories. The brand is using the new Kentucky … [Read more...] about Homme+Femme Horsing Around With Kentucky Derby Collection
Olive Oyl Gets Comfy With Sleepwear Collection From Loungerie
By Allison Watkinson TLL Reporter Loungerie has partnered with King Features to debut a licensed Olive Oyl product collection in Brazil for Mother's Day. The Loungerie x Olive Oyl partnership was brokered by Vertical Licensing, King Features’ licensing representative in Brazil. The Loungerie brand has developed pajamas for women and children and gift items for the … [Read more...] about Olive Oyl Gets Comfy With Sleepwear Collection From Loungerie
Mabi Swimwear’s Collab With Amazonian Activist Yarikazu Xipaya
By Gary Symons TLL Editor in Chief Mabi Swimwear is working with the indigenous activist Yarikazu Xipaya to raise awareness to the protection of the Amazon Rainforest. Xipaya is an activist who is now working on her law degree to provide her with tools to better defend her people's culture, as well as the environment of the rain forest in the Amazon river basin. Xipaya … [Read more...] about Mabi Swimwear’s Collab With Amazonian Activist Yarikazu Xipaya