By Glenn S. Demby, Esq. Although the "overworked intern" lawsuit is getting all the headlines*, the business move the Olsen twins just made may be a lot more significant in the long-term. Ashley and Mary-Kate Olsen have decided to bring their Elizabeth & James fashion brand in-house. The Olsens launched Elizabeth & James in 2007 as a contemporary spinoff of "The Row," … [Read more...] about Olsen Twins Bring Secondary Fashion Label In-House
Fashion
Westbrook Fragrance Courts Men and Women
By Marcy Magiera Add Oklahoma City Thunder point guard Russell Westbrook to the list of celebrities hoping to revive the licensed fragrance business. Byredo Westbrook Eau de Parfum, from Swedish fragrance house Byredo Parfums, is a unisex scent staking out the high end of the market. An 8-ounce bottle, available exclusively at Barneys New York, is $350. Westbrook, who is known … [Read more...] about Westbrook Fragrance Courts Men and Women
New Vans Design Says Skate, Don’t Smoke
By Marcy Magiera VF Corp.'s venerable Vans skateboarding brand is teaming with truth, a national youth smoking prevention campaign, for Vans x truth, a limited line of shoes and apparel intended to drive home the dangers of smoking and the more fun alternatives. The line features Vans Authentics shoes, a T-shirt and hat, priced from $26 to $60. Austin, Texas-based designer … [Read more...] about New Vans Design Says Skate, Don’t Smoke
Global Fashion Sales Grow 2.4% in 2014
By Glenn Demby Global sales of licensed fashion goods grew 2.4% in 2014, according to TLL's 2015 Licensing Business DataBook. Only two segments grew more: entertainment/character (4.8%) and sports (3.4%). At $37.9 billion, fashion accounted for 23.8% of all worldwide licensed sales, most of any segment (followed by corporate trademark at 21.7%). TLL Survey respondents cited … [Read more...] about Global Fashion Sales Grow 2.4% in 2014
Celebrity-Licensed Perfumes Seek to Reinvigorate Slumping Market
The past 12 months have been less than sweet smelling for sales of celebrity-licensed fragrances, but that isn’t deterring companies from bringing new celebrity brands to the already crowded mass market. New Celebrity Fragrances in the Pipeline Parlux Fragrances, a division of specialty and online retailer Perfumania Holdings, is going all in this fall, when it will bring to … [Read more...] about Celebrity-Licensed Perfumes Seek to Reinvigorate Slumping Market
American Eagle Eyes Global Licensing
By Glenn Demby American Eagle Outfitters holds only 1.16% of the U.S. apparel market, according to Forbes, and its share is growing none too fast. Faced with a saturated and mature market at home, Eagle is looking to grow by signing licensing agreements abroad. Eagle, which currently has 111 licensed stores in 17 countries and earns 12% of its total revenues abroad (as compared … [Read more...] about American Eagle Eyes Global Licensing
New Whitney Port Line is a QVC Exclusive
By Marcy Magiera Designer and TV personality Whitney Port has a new apparel line with QVC. Simply called Whitney Port, the seven-piece QVC line includes dresses, sweaters, pants and skirts, each priced below $60. While still channeling Port's "feminine California style with a little New York City edge," the collection is less funky, according to the designer, than Port's higher … [Read more...] about New Whitney Port Line is a QVC Exclusive
The Sweet Smell of Friday: Katy Perry, Nicki Minaj Launch New Perfumes
By Marcy Magiera Singer Katy Perry is in the news for more than her on-and-off relationship with John Mayer, alleged feud with Taylor Swift and attempt to buy a Los Angeles convent. The singer just launched the new fragrance Mad Potion exclusively with a pop-up shop on Twitter's new shopping platform (@katyperrypopup). The $30 vanilla-musk scent is Perry's fourth with licensee … [Read more...] about The Sweet Smell of Friday: Katy Perry, Nicki Minaj Launch New Perfumes
New Era/MLB Player Embroidery Deal
The Major League Baseball Players Association extended its licensing agreement with Lids Sports Group granting the retailer rights to embroider the names, numbers and autographs (EmbroidiGraph) of MLB players on not only New Era MLB-licensed caps but also officially licensed t-shirts and jerseys. Lids currently operates 936 headwear specialty stores, 151 sports fan retail … [Read more...] about New Era/MLB Player Embroidery Deal
DreamWorks Line Pairs Toons & Designers
DreamWorks Animation has teamed with famous fashion designers for Character Clash, a limited edition apparel line featuring an iconic character from the world of comics and cartoons. The men’s line, unveiled during New York Fashion Week, includes t-shirts and hoodies pairing, among others, Felix the Cat/Timo Weiland, Underdog/Billy Reid, Richie Rich/Michael Bastian, Where’s … [Read more...] about DreamWorks Line Pairs Toons & Designers