Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Email Jen at jen@plainlanguagemedia.com and we'll announce the news in our next issue of Who's News. John Haugh resigns President & CEO of New York’s Iconix Brand Group. Executive chairman of the company’s board of directors Peter Cuneo will serve as … [Read more...] about Who’s News—6/19/2018
Other
Deal Sheet — 6/13/2018
Quick Navigate Properties Available or Recently Assigned, U.S. Licenses Recently Granted, U.S. Intl. Properties Available or Recently Assigned Intl. Licenses Recently Granted Archived Deal Sheets Properties Available or Recently Assigned, U.S. *Extension or renewal. Property (Description)Categories AvailableLicensing Contact A Tiny Teddy named Cuds"Book series … [Read more...] about Deal Sheet — 6/13/2018
Coming Up With a Number
One of the most common questions The Licensing Letter receives is about our numbers: Where do they come from? And how accurate are they? First, it is important to note that it is practically impossible to state with absolute certainty the precise amount of licensed retail sales in any given year and/or territory. That being said, TLL works to ensure that growth rates and … [Read more...] about Coming Up With a Number
Average Royalty Ranges Smooth Over Large Gaps
Over the last decade, the average royalty rate has hovered around 8.7% for all licensed goods. But while averages are important, ranges are perhaps even more so in evaluating your licensing program. In general, the average royalty rate in the U.S./Canada has remained relatively stable over the last decade—and the same has held true for royalty ranges. In a survey of royalty … [Read more...] about Average Royalty Ranges Smooth Over Large Gaps
Snapshot: Product-based Royalty Ranges
Note: This feature is a continuation of TLL's lead story on royalty ranges, which first examines average royalty rates broken out by property type rate. Compared to TLL's breakdown of royalty rates and ranges by property type, the major product categories (in terms of retail sales) have overall lower royalty ranges. The categories with the most royalties, in other words, are … [Read more...] about Snapshot: Product-based Royalty Ranges
Who’s News—6/4/2018
Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Email Jen at jen@plainlanguagemedia.com and we'll announce the news in our next issue of Who's News. Mattel appoints Lisa Weger to the role of Regional Head Consumer Products Europe. Based in the U.K., Wagner joins the toyco from Turner Broadcasting in New … [Read more...] about Who’s News—6/4/2018
Deal Sheet — 6/6/2018
Quick Navigate Properties Available or Recently Assigned, U.S. Licenses Recently Granted, U.S. Intl. Properties Available or Recently Assigned Intl. Licenses Recently Granted Archived Deal Sheets Properties Available or Recently Assigned, U.S. *Extension or renewal. Property (Description)Categories AvailableLicensing Contact North Carolina State UniversityOne … [Read more...] about Deal Sheet — 6/6/2018
Mobile & More Content Licensing
Universal partners with mobile-game developer Ludia for AR mobile game app, Jurassic World Alive. Players collect, discover, and create a variety of dinosaurs while exploring their own neighborhoods and cities around the world. Starting June 6 through July 31, select Walmart and AMC locations will allow players to collect branded supply drops and resources. Hasbro parters with … [Read more...] about Mobile & More Content Licensing
Experiential Activations
A new cross-media fitness campaign from Disney and Aspics features a series of "super work-out" videos, in-store activations, and a footwear collection all meant to celebrate the release of Incredibles 2. Mixed martial arts organization UFC and AirAsia, its sponsor and presenting sponsor of UFC Fight Night Singapore, launch the first UFC-branded livery on an AirAsia Airbus … [Read more...] about Experiential Activations
Deal Sheet — 5/30/2018
Quick Navigate Properties Available or Recently Assigned, U.S. Licenses Recently Granted, U.S. Intl. Properties Available or Recently Assigned Intl. Licenses Recently Granted Archived Deal Sheets Properties Available or Recently Assigned, U.S. *Extension or renewal. Property (Description)Categories AvailableLicensing Contact Mondelez InternationalOne of the … [Read more...] about Deal Sheet — 5/30/2018