By Gary Symons TLL Editor in Chief Disney is commemorating the 30th anniversary of Toy Story, the groundbreaking 1995 Pixar film that launched a global franchise and redefined animation. The studio's celebration of one of its top brands will include a slate of new products, theme park experiences, and a renewed global licensing agreement with Mattel. Since its … [Read more...] about Disney Celebrates 30 Years of ‘Toy Story’ with New Products and Experiences
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Expo Roundup: Deals and Events From the 2025 Licensing Expo
Compiled by TLL Staff Tariff Turbulence and Retail Trends Headline Licensing Expo The first two days of Licensing Expo 2025 in Las Vegas spotlighted the continued uncertainty surrounding global tariffs and their impact on the consumer products industry. While some recent tariff news suggests easing may be on the horizon, concerns remain high among brand owners, … [Read more...] about Expo Roundup: Deals and Events From the 2025 Licensing Expo
Licensing International Announces 2025 Hall of Fame Inductees
TLL Staff Licensing International today announced its 2025 Hall of Fame inductees, recognizing a distinguished group of executives and creators for their contributions to the global brand licensing industry. This year’s honorees include corporate leaders, cultural icons, and creative pioneers whose work has helped shape and grow the $369 billion global licensing market. The … [Read more...] about Licensing International Announces 2025 Hall of Fame Inductees
Expo News: Global Brand Licensing Sales Reach $369.6 Billion in 2024
By Gary Symons TLL Editor in Chief (Photo credit: Licensing International) Global sales of licensed products and services grew by 3.7% to $369.6 billion in 2024, according to a summary of Licensing International’s 2025 Global Licensing Industry Study. The findings were announced this week ahead of the Licensing Expo in Las Vegas, with Licensing International President Maura … [Read more...] about Expo News: Global Brand Licensing Sales Reach $369.6 Billion in 2024
Winners of 2025 Licensing International Excellence Awards Revealed
Related News: Licensing International Announces 2025 Hall of Fame Inductees TLL Staff The global brand licensing industry gathered in Las Vegas to celebrate the winners of the 2025 Licensing International Excellence Awards. The award winners were revealed during a ceremony preceding this year’s Licensing Expo, which runs May 20–22 in Las Vegas. Recognizing innovation … [Read more...] about Winners of 2025 Licensing International Excellence Awards Revealed
Bob and Greg Giordano Talk About The Beautiful Business of Art Licensing
By Gary Symons TLL Editor in Chief For me, the most fascinating part of the licensing industry is that it’s entirely based on the creative genius of artists, musicians, filmmakers, top chefs, and inventors, just to name a few. But it’s not that often we find the creators handling their own licensing, so for this edition of TLL’s annual publication on Art Licensing, we … [Read more...] about Bob and Greg Giordano Talk About The Beautiful Business of Art Licensing
BrownTrout Calendars Deliver a Powerful Connection for Brands
Appointments Made, Dates Kept, Decades of Memories with BrownTrout Calendars & Planners Featured Article For thousands of years, humanity has relied on calendars to track time and milestones, evolving from ancient lunar markings to digital tools. BrownTrout Publishers continues this tradition in transforming calendars into powerful brand extensions for licensors. … [Read more...] about BrownTrout Calendars Deliver a Powerful Connection for Brands
Ono Hawaiian BBQ Brings Lilo & Stitch Collectibles to Lunch Menu
By Allison Watkinson TLL Reporter Ono Hawaiian BBQ has partnered with the Walt Disney Company to release collectible meal bags featuring art inspired by Lilo & Stitch. Launched on May 14, the collaboration offers one of three licensed Stitch lunch bags with each purchase of Ono's Keiki or Ohana meal options. The restaurant's Keiki kids meals include a choice of … [Read more...] about Ono Hawaiian BBQ Brings Lilo & Stitch Collectibles to Lunch Menu
Pope Leo Trading Card From Topps Smashes Sales Record
By Gary Symons TLL Editor in Chief First Cardinal Robert Prevost defied the odds to become the first American Pope; now Pope Leo XIV has smashed the sales record for trading cards, beating out basketball star LeBron James. According to Topps, the first US-born pope’s run of trading cards set an all-time record for any non-sports card under the brand. Pope Leo’s set of Topps … [Read more...] about Pope Leo Trading Card From Topps Smashes Sales Record
Fast Growing Zoonicorn Brand Seeks Licensing Partners at Expo
By Gary Symons TLL Editor in Chief It’ll be almost impossible to visit Licensing Expo this year without seeing a LOT of the hit show Zoonicorn. Fresh off the brand’s recent global licensing deal with DIY plush company Teddy Mountain, Zoonicorn is making a big splash at the Expo, and by big, we mean 16-feet-tall! A gigantic inflatable version of the Zoonicorn … [Read more...] about Fast Growing Zoonicorn Brand Seeks Licensing Partners at Expo