By Richard Gottlieb Mattel and Hasbro have been busy turning their favorite toys into movies. Two of these movies, Barbie and Dungeons & Dragons: Honor Among Thieves, have 2023 release dates. The other four are in various stages of development. As I reviewed the available articles on these movies, it struck me just how challenging it must be for a toy company to make a … [Read more...] about Coming to a Theater Near You: Six Toy-Based Movies from Mattel and Hasbro
Archive
Arcade1Up Literally Adds Some Risk To Your Gaming Life
By Allison Watkinson TLL Reporter Arcade1Up and Hasbro have teamed up to add the classic strategy game Risk to Arcade1Up's Infinity Game Table. The Infinity Game Table is a hybrid touchscreen board game table that combines digital and tabletop experiences. Risk joins close to 100 other licensed games for the device, including Scrabble, Chutes & Ladders, Clue, and … [Read more...] about Arcade1Up Literally Adds Some Risk To Your Gaming Life
Dark Horse Publishes Book Based on Art of The Cuphead Show!
By Allison Watkinson TLL Reporter Dark Horse Comics has partnered with King Features Syndicate on the release of The Art of The Cuphead Show! hardcover volume. The Art of The Cuphead Show! will feature descriptions of the development and production of the animated Netflix series from the shows producers, writers, graphic artists, and more. The book will also include newly … [Read more...] about Dark Horse Publishes Book Based on Art of The Cuphead Show!
Sweet Smell of Success Leads to New Dolly Parton Fragrance Lines
By Allison Watkinson TLL Reporter Dolly Parton and ScentBeauty are continuing their licensing partnership with new fragrance product releases for the holiday season. “I am so happy about the embrace we’ve had with our Scent From Above fragrance launch last year,” said Parton. “That success has allowed me to experiment with new scents and bring different, inspiring … [Read more...] about Sweet Smell of Success Leads to New Dolly Parton Fragrance Lines
Reindeer In Here Products Landing In Target For Xmas
By Allison Watkinson TLL Reporter Paramount Consumer Products is launching an exclusive product collection for the upcoming premiere of the CBS Original, Reindeer In Here. Reindeer In Here is an animated holiday special based on a book of the same name by author Adam Reed. Reindeer In Here follows Blizzard (Blizz) and his friends’ as they band together to save the future … [Read more...] about Reindeer In Here Products Landing In Target For Xmas
MGM’s Stargate Returns to AstroKings Mobile Game
By Allison Watkinson TLL Reporter MGM's Stargate SG-1 series has returned to the mobile game AstroKings with new licensed content, characters, and limited-time events. This licensing deal between MGM and Tilting Point marks the third time Stargate SG-1 content has been included in the AstroKings game. Stargate SG-1 is a science-fiction adventure TV series within … [Read more...] about MGM’s Stargate Returns to AstroKings Mobile Game
Apparel Brand Macron To Release Apparel Line for World Rugby
By Allison Watkinson TLL Reporter In a partnership facilitated by IMG, the apparel brand Macron is releasing the World Rugby 2023 tournament’s officially licensed merchandise line. IMG represented World Rugby as its Global Master Licensee for the deal with the Macron sportswear brand. IMG is a subsidiary of Endeavor that specializes in sports, licensing, fashion, events … [Read more...] about Apparel Brand Macron To Release Apparel Line for World Rugby
Spin Master Puts the Pieces Together To Acquire Puzzle Company
By Allison Watkinson TLL Reporter Spin Master has reached an agreement to acquire the Canadian-based puzzle company, 4D Brands International. "As part of our long-term growth strategy, we're focused on finding new, pathbreaking acquisitions that will further expand our presence in key categories of play, as well as expanding our reach and connection with consumers," said … [Read more...] about Spin Master Puts the Pieces Together To Acquire Puzzle Company
Trends: The Notorious B.I.G. To Headline VR Concert in Horizon Worlds
Concert Expected To Be The Largest of Meta's Metaverse Events To Date By Gary Symons TLL Editor in Chief The Notorious B.I.G. is back, literally from the grave, as the star rapper will posthumously headline a concert in Horizon Worlds. The concert is part of one of the most powerful trends in licensing today, as music stars past and present are starring in concerts held in … [Read more...] about Trends: The Notorious B.I.G. To Headline VR Concert in Horizon Worlds
Bob Iger Returns as CEO in Major Disney Shakeup
By Gary Symons TLL Editor in Chief After a rough two years for the Walt Disney Company, Robert Iger has been reappointed as the company's CEO. Iger will replace Bob Chapek, who has stepped down from the position of CEO. Iger spent more than 40 years at Disney and also ran the company as CEO during 15 of its most successful years, overseeing massive growth that made … [Read more...] about Bob Iger Returns as CEO in Major Disney Shakeup