By Allison Watkinson TLL Reporter Warner Bros. Discovery and Egan Escape Productions have partnered for an escape room experience inspired by the horror franchise IT. The licensing deal for this terrifying but thrilling experience was managed by Warner Bros. Discovery's Global Themed Entertainment division. The licensed Escape IT experience features two multi-room … [Read more...] about Film Licensing: Warner Bros. Clowning Around With IT-Themed Escape Rooms
Articles
Bluey Attracts Several New Licensing Deals For BBC Kids
By Allison Watkinson TLL Reporter BBC Studios Kids & Family has revealed several new licensing deals and partnership renewals for Bluey-themed consumer products in North America. Bluey is an animated kids series that follows the adventures of a six-year-old Blue Heeler puppy who lives with her Dad, Mum and younger sister, Bingo. The series is written by Joe Brumm … [Read more...] about Bluey Attracts Several New Licensing Deals For BBC Kids
Trade Shows: Tickets Available For Licensing Expo Opening Night Party
The Licensing Expo Opening Night Party returns this year, following the packed and hugely successful event in 2022. Licensing International says tickets are now available for this important networking event, exclusively for Licensing Expo guests, and located a short walk from the show floor. “It was a no brainer to bring the Opening Night Party back this year after seeing … [Read more...] about Trade Shows: Tickets Available For Licensing Expo Opening Night Party
The North Face and FRED & FARID Shanghai Relaunch TNF100 Endurance Race
By Allison WatkinsonTLL ReporterThe North Face and FRED & FARID Shanghai have announced a new licensing partnership to relaunch the TNF100 trail race after a three-year absence. The TNF100 race has not been held since 2020 due to both the COVID-19 pandemic and a tragedy at a similar endurance racing event in northwest China in 2021. In 2021, the Gansu ultramarathon resulted … [Read more...] about The North Face and FRED & FARID Shanghai Relaunch TNF100 Endurance Race
Who’s News: Falcon’s Beyond Promotes Simon Philips To Company President
By Allison WatkinsonTLL ReporterFalcon’s Beyond has promoted senior advisor Simon Philips to the newly-created position of company president. As the new company president, Philips has relocated to Falcon’s Beyond's headquarters in Orlando and now reports directly to the company's CEO, Cecil D. Magpuri.“When I became senior advisor to the board last year, I commented that … [Read more...] about Who’s News: Falcon’s Beyond Promotes Simon Philips To Company President
Sesame Street Expands Efforts to Support Ukrainian Children Through New Broadcast
By Allison Watkinson TLL ReporterSesame Workshop has partnered with 1+1 Media Group and its broadcaster PLUSPLUS to bring new Sesame Street content to Ukrainian children.The new animated video segments are designed to teach math, science, social-emotional skills, and health and safety lessons to young children.“As we mark one year since this crisis began in Ukraine, early … [Read more...] about Sesame Street Expands Efforts to Support Ukrainian Children Through New Broadcast
Bluey and Ground Up Release Children’s Shoes For Kids Foot Locker
By Allison Watkinson TLL Reporter Ground Up International is releasing a Bluey footwear collection in partnership with Kids Foot Locker and BBC Studios Kids & Family. Jointly commissioned by BBC Studios Kids & Family and ABC Children’s, Bluey is a 2D-animated series that was created and written by Joe Brumm and produced by Ludo Studio in association with Screen … [Read more...] about Bluey and Ground Up Release Children’s Shoes For Kids Foot Locker
Poetic Brands Launching Apparel Line Based on Felix the Cat
By Allison Watkinson TLL Reporter Poetic Brands has partnered with Crooked Tongues and Universal Pictures to launch an exclusive apparel collection based on Felix the Cat. Felix the Cat is an animated character that was originally created in 1919 by Pat Sullivan and Otto Messmer. In fact, Felix the Cat is widely considered the oldest animated character in the world, … [Read more...] about Poetic Brands Launching Apparel Line Based on Felix the Cat
ZAG Goes to the Dogs With Miraculous Toy Collection
By Allison Watkinson TLL Reporter ZAG has signed a licensing agreement with Zippy Paws to develop a dog toy collection based on the Miraculous franchise. “So many families have pets who are, quite simply, part of the family, and as Miraculous has broad appeal to families, our move into pet licensing is a natural extension for the brand,” said ZAG CEO, Jeremy Zag. … [Read more...] about ZAG Goes to the Dogs With Miraculous Toy Collection
Dumbgood Releases Scream-Inspired Apparel Line to Die For
The lifestyle brand Dumbgood has released new licensed apparel based on the Scream horror franchise. The collections' release was timed to coincide with the franchise’s latest feature film, Scream VI. The licensed apparel collection includes a bucket hat, hoodie, cropped long sleeve, lounge shorts, sweatpants, and an adjustable mini messenger bag. The designs for the … [Read more...] about Dumbgood Releases Scream-Inspired Apparel Line to Die For