Studio 100 Media has closed a deal with Mediatoon Licensing that will see the company taking over licensing management for popular intellectual property in the Mediation portfolio. Mediatoon is a European animation company known for series like Bobby & Bill, Little Furry, Martin Morning, Ernest & Rebecca, The Fox and the Badger Family, and Marsupilami, all of which are … [Read more...] about Studio 100 Clinches Partnership With Mediatoon
Recent Headlines
Roblox Star Signed By Semaphore
As video gaming overtakes film and television in popularity, agencies and licensors are increasingly hiring on gaming celebrities to promote their brands. That's the case with Megan 'Megan Plays' Letter, who has just joined the growing talent portfolio within Semaphore, a US brand and licensing management company. Recognized as a superstar by Roblox playing kids, Megan Plays, … [Read more...] about Roblox Star Signed By Semaphore
CreateOn Partners With The Beatles
The creative people at CreateOn have entered into a partnership to create The Beatles Collection, featuring classic imagery from the Beatles era. With individual Magna-Tiles depicting album covers and classic images, The Beatles Collection represents a new pinnacle of design and versatility for CreateOn. Individual tiles can be configured into multiple structures including the … [Read more...] about CreateOn Partners With The Beatles
What Consumers Will be Looking for in a Post-COVID World
By Alicia Rosa Brand Central Insights Consumers are starting to see the light at the end of the COVID-19 tunnel. This new vaccinated world will be a testing ground to see if the pandemic-driven trends and habits will stay. At Brand Central Insights we’ve been able to look at the trends from the last year at a bird’s-eye view to see what’s going to stick around for the long … [Read more...] about What Consumers Will be Looking for in a Post-COVID World
Canada’s Native Shoes Signs Deal With a Crayola Crayon
The purpose-led footwear brand Native Shoes has announced a limited-edition collaboration with Crayola, celebrating the brands’ shared creativity. Drawing inspiration from Crayola bold and iconic colors, the spring range spans 11 of Native Shoes’ best-loved styles for adults and kids, brought to life in two distinct design families. Designed for colorful creatives, the classic … [Read more...] about Canada’s Native Shoes Signs Deal With a Crayola Crayon
Care Bears Get Busy With Licensing Deals
The venerable Care Bears and brand owner Cloudco Entertainment have dived deep into the licensing pool and come up with a wide slate of deals in the apparel sector. Cloudco says it has signed a number of new partnership agreements in the apparel category. They include Bentex for kids apparel and swimwear; Centric for kids and adult sleepwear and hosiery; Freeze for adult … [Read more...] about Care Bears Get Busy With Licensing Deals
Hasbro Selling eOne Music Division
Major news from toy and entertainment giant Hasbro Inc., which says it has entered into a definitive agreement to sell Entertainment One Music (“eOne Music”) for an aggregate price of US$385 million in cash. The transaction has been approved by the Board of Directors of Hasbro and Entertainment One Canada Limited, and is subject to customary closing conditions and receipt of … [Read more...] about Hasbro Selling eOne Music Division
Mattel Signs a ‘Ludacris’ Deal
Toy giant Mattel is joining forces with star musician and songwriter Chris 'Ludacris' Bridges on a new animated series called Karma's World, to air on Netflix later this year. The agreement creates a joint venture between Mattel, 9 Story Media Group Inc., and Karma's World Entertainment for a multi-year global licensing deal tied to Karma’s World, the series created by … [Read more...] about Mattel Signs a ‘Ludacris’ Deal
Marilyn Monroe Makeup Line Launched By Besamé
Marilyn Monroe, one of the 20th century's most celebrated actors, just got her own makeup line via a partnership with Authentic Brands Group, owner of the brand. Bésame Cosmetics, an LA-based brand, known for glamorous and vintage-inspired makeup products, announce the April 23 launch of another collection celebrating Iconic Women. The 15-piece collection, which includes … [Read more...] about Marilyn Monroe Makeup Line Launched By Besamé
Who’s News: New Faces and Places at Disney, Wildbrain, Brainbase
Leading our Who's News section, Disney has promoted Jane Gould to EVP of content research, insights and scheduling at Disney General Entertainment (DGE) Content. Gould's position is now expanding at the House of Mouse to provide consumer insights to more of Disney’s brands. Reporting to the DGE EVP of strategy and business operations Trisha Husson, Gould will now work across … [Read more...] about Who’s News: New Faces and Places at Disney, Wildbrain, Brainbase