The Licensing Letter

TLL

Licensing Survey Deadline Stretched One Day: Last Chance Is Today!

The Licensing Letter still wants to hear from you, so we have extended our deadline by one day! The TLL Survey was set to close at midnight Sunday, but we are leaving it open until midnight tonight to give you one last chance to participate. The survey data will be published in the next issue of The Licensing Letter Newsletter on Sept. 1. Want to know the average royalty … [Read more...] about Licensing Survey Deadline Stretched One Day: Last Chance Is Today!

Playmobil Goes Where No Toy Has Gone Before

A new collaboration with ViacomCBS has resulted in what may be the coolest Playmobil set of all time: a one-meter-long, interactive replica of the Star Ship USS Enterprise from the original Star Trek series. Playmobil is launching its first ever model of the Starship Enterprise, and the toy company has gone all out. The Playmobil version of the Starship Enterprise boasts … [Read more...] about Playmobil Goes Where No Toy Has Gone Before

Jane Smith Joins Junk Kouture As Chief Content Officer

Jane Smith, the former group director of brand licensing and gaming at Endemol Shine, is the new Chief Content Officer at youth fashion brand Junk Kouture. Smith says she will be focused on growing the brand in a sustainable manner that helps lower carbon emissions. The industry veteran will oversee the global expansion of Junk Kouture and its commercial strategy. Junk … [Read more...] about Jane Smith Joins Junk Kouture As Chief Content Officer

Nelvana Partnering With Canadian Influencers

The content company Nelvana says it's teamed up with Kin Community Canada to bring global licensing deals to two top content creators from Kin’s roster. Under the agreement Nelvana will be securing global distribution and licensing deals for bestselling cookbook author and esteemed vegan chef Lauren Toyota, focusing on indulgent and accessible vegan packaged foods; and home … [Read more...] about Nelvana Partnering With Canadian Influencers

Sony’s Funimation Acquires Crunchyroll from AT&T  

Sony Pictures Entertainment took a major step to become  the leader in the world of anime, completing its planned acquisition of Crunchyroll. Sony acquired Crunchyroll from AT&T through its Funimation Global Group, which is already one of the world's largest anime entertainment companies, for over $1 billion. Funimation is a joint venture between SPE and Sony Music … [Read more...] about Sony’s Funimation Acquires Crunchyroll from AT&T  

CAA-GBG To Rep Sesame Street In South Korea and Southeast Asia

Sesame Workshop has appointed CAA-GBG Global Brand Management Group as its new licensing agent for Sesame Street in South Korea and Southeast Asia. Under the agreement, CAA-GBG will work to extend the Sesame Street brand licensing program into new categories, including educational and children’s licensed product opportunities. CAA-CBG is a joint venture between Global Brands … [Read more...] about CAA-GBG To Rep Sesame Street In South Korea and Southeast Asia

Helinox and Finisterre Produce Sustainable Camp Chair

Two outdoorsy brands have come together to create a new, sustainable line of collapsible camp furniture. Partners Finisterre and Helinox say they wanted to create a line of products for people who both love being out in nature, and want to protect the environment. Finisterre is a pioneering, sustainable outdoor apparel brand born from a love of cold water surfing, and Helinox … [Read more...] about Helinox and Finisterre Produce Sustainable Camp Chair

Levi Strauss Acquiring Beyond Yoga

The Levi Strauss Company, better known for cowboy-worthy blue jeans, is making a play in the activewear market, as it agreed to buy Beyond Yoga for an undisclosed sum. CNBC reports that, in a deal expected to close by the end of the year, Levi estimates the acquisition will add more than $100 million to its net revenue next fiscal year, and will immediately bolster its … [Read more...] about Levi Strauss Acquiring Beyond Yoga