By Gary Symons TLL Editor in Chief It's time again for The Licensing Letter's Annual Licensing Survey! Once again, we issue this survey during a period of unprecedented change and challenge for the licensing industry. From the waning impacts of the COVID-19 pandemic, to the rippling effects of the war in Ukraine, and the ongoing disruptions to the global logistics … [Read more...] about Take Our Survey on Future of Licensing
Royalties
Brainbase Launches New IP Solution
Forget NFTs; when you're trying to protect your IP, you need serious software designed for the job. Brainbase says that's exactly what it has launched this week, announcing the release of two new products that accompany the company's existing licensing management platform, Brainbase Assist. The new software offerings are known as Brainbase File and Brainbase Vault, and are … [Read more...] about Brainbase Launches New IP Solution
Chefclub and Moose Toys Adopt Brainbase Licensing Platform
The LA-based tech firm Brainbase has attracted two more major clients for its proprietary IP Management software as its rapid growth in the industry accelerates. Chefclub and Moose Toys have signed on to use the IP licensing platform Brainbase Assist to streamline and manage their global licensing businesses, providing their licensing teams with what the company calls "the … [Read more...] about Chefclub and Moose Toys Adopt Brainbase Licensing Platform
Rebel Music Streamer Audiomack Clinches Deals With Universal, Sony
By Gary Symons TLL Editor in Chief Audiomack, a music streaming service with a difference, has concluded key licensing agreements with Universal Music and Sony Music. The deal follows on its first agreement with one of the Big Three music publishers, when it signed a licensing agreement in 2019 with Warner Music, and then expanded that agreement to additional markets in … [Read more...] about Rebel Music Streamer Audiomack Clinches Deals With Universal, Sony
Special Report: The Evolution of Music Licensing
By Gary Symons, TLL Editor in Chief The Bob Dylan music deal with Universal Music has shown that for musicians and music companies, the times truly are a’changin’. But, in truth, that change was coming long before Universal stroked a check for a reported $300 million to $400 million, in return for Dylan’s entire music catalog of roughly 600 songs. Also in December Fleetwood … [Read more...] about Special Report: The Evolution of Music Licensing
Neil Young to Cash In on Music Catalogs
Canadian rock star and songwriter Neil Young is out of the blue, and heavily into the black, after selling a 50 per cent interest in his music catalog for an estimated $150 million US. As noted in this week's Special Report from The Licensing Letter, the past four years and 2020 in particular have seen a massive increase in the value and scale of music catalog deals. Sales … [Read more...] about Neil Young to Cash In on Music Catalogs
Average Industry-Wide Royalty Rate Up 0.7 Percentage Points to Reach 8.87% in 2019
Contact the editor at karina@plainlanguagemedia.com The average royalty rate for consumer products licensing contracts jumped 0.7 percentage points to reach 8.87% in 2019, according to TLL’s 2019–2020 Licensing Business Survey. Since 2010, the industry-wide average royalty rate within the U.S. and Canada has grown by a mere 0.3 percentage points to reach 8.87% in 2019. Over … [Read more...] about Average Industry-Wide Royalty Rate Up 0.7 Percentage Points to Reach 8.87% in 2019
Average Royalty Income Up 5.0% Worldwide in 2019
Contact the editor at karina@plainlanguagemedia.com Seventy-three percent of respondents to TLL’s 2019–2020 Licensing Business Survey reported that royalty income was up from the previous year, compared to 18% who said it declined and 9% who said it stayed the same. On average, licensing executives reported a 5.0% increase in royalty income in 2019. Royalty income is … [Read more...] about Average Royalty Income Up 5.0% Worldwide in 2019
Top Licensed Retail Sales Figures to Have On-hand in the New Year
Contact the editor at karina@plainlanguagemedia.com While TLL is crunching the official stats for 2019 over the next month, here are some figures and trends we’re tracking for next year. Please note that all 2019 figures are preliminary estimates and subject to change. Licensed retail sales in Mainland China exceed $10 billion. The greatest area of licensed sales growth in 2020 … [Read more...] about Top Licensed Retail Sales Figures to Have On-hand in the New Year
Three-fourths of Royalties Based on Net Wholesale Sales in 2018
Contact the editor at karina@plainlanguagemedia.com Three-fourths of the licensing agreements signed in 2018 calculated royalty rates based on net wholesale sales, according to TLL's Annual Licensing Business Survey. It's overwhelmingly the most common measure, and the one we use in reporting average industry-wide royalty rates ourselves. The basic structure of compensation … [Read more...] about Three-fourths of Royalties Based on Net Wholesale Sales in 2018