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character licensing

Care Bears Brings the Love with Gold-Dipped Roses from Steven Singer

February 12, 2024

By Allison Watkinson TLL Reporter Born to License has brokered a partnership between Steven Singer Jewelers and Cloudco Entertainment for a Care Bears-themed, gold-dipped rainbow rose. Founded in 1980, Steven Singer Jewelers is a Philadelphia-based company that offers a wide range of jewelry pieces using responsibly-sourced materials. “Partnering with Steven Singer … [Read more...] about Care Bears Brings the Love with Gold-Dipped Roses from Steven Singer

Rimmel’s Madame Web Makeup, Red Robin Gets Juicier, Netflix-Flavored Wine

February 2, 2024

Rimmel has partnered with Marvel to launch a new makeup collection to celebrate Sony's upcoming Madame Web movie. The film tells the origin story of one of Marvel publishing's most enigmatic heroines in this spin-off from the Spider-Man comics. The film stars Dakota Johnson as Cassandra Webb, Sydney Sweeney, Isabella Merced and Celeste O'Connor. The products in the … [Read more...] about Rimmel’s Madame Web Makeup, Red Robin Gets Juicier, Netflix-Flavored Wine

Bruce Wayne Inspired Home Collection Gives You a Classy Place to Hang Your Bat Cape

February 1, 2024

By Allison Watkinson TLL Reporter Formitalia Group and Warner Bros. Discovery Global Consumer Products have entered a licensing partnership for a new Bruce Wayne inspired homeware collection. The upcoming Wayne Enterprises home collection will include a wide range of interior design products such as living room furniture, bedroom sets, office furniture, lighting and home … [Read more...] about Bruce Wayne Inspired Home Collection Gives You a Classy Place to Hang Your Bat Cape

Fans Get a Kick Out of Miraculous-Themed Kung Fu Tea Beverages

February 1, 2024

By Gary Symons TLL Editor in Chief Kung Fu Tea is getting a superpowered boost, launching two new beverages inspired by the animated hit show action-comedy series Miraculous—Tales of Ladybug & Cat Noir. "We are thrilled to join forces with superheroes Ladybug and Cat Noir who are cherished by fans worldwide," said Matthew Poveromo, Marketing Manager, Kung Fu Tea. … [Read more...] about Fans Get a Kick Out of Miraculous-Themed Kung Fu Tea Beverages

Sesame Workshop Launches STEM App With Story Toys

January 30, 2024

By Allison Watkinson TLL Reporter Sesame Workshop and StoryToys have officially launched a new STEM-focused educational gaming app called Sesame Street Mecha Builders. Based on the Sesame Street Mecha Builders spinoff series, the mobile application includes reimagined robotic superhero versions of licensed Sesame Street characters like Elmo, Cookie Monster and Abby … [Read more...] about Sesame Workshop Launches STEM App With Story Toys

Global Hit Jade Armor Announces New Licensing and Distribution Deals

January 29, 2024

By Allison Watkinson TLL Reporter TeamTO has announced several new licensing and distribution initiatives to complement the upcoming release of Jade Armor's second season. Jade Armor is a family-friendly TV series and entertainment property that follows a young girl who must fulfill her destiny as a mythical superhero. The production of Jade Armor's second season is … [Read more...] about Global Hit Jade Armor Announces New Licensing and Distribution Deals

Spin Master Engages Wildbrain CPLG to Represent International Hit Unicorn Academy

January 25, 2024

By Allison Watkinson TLL Reporter Spin Master has signed WildBrain CPLG as its licensing representative for Unicorn Academy in several regions across Europe. The new licensing agreement names Wildbrain CPLG as the official representative for the Unicorn Academy franchise in the Nordics, Iberia, Italy and Benelux. WildBrain CPLG plans to expand Unicorn Academy's … [Read more...] about Spin Master Engages Wildbrain CPLG to Represent International Hit Unicorn Academy

Playmates Creates a Towering Playset For ZAG’s Miraculous Series

January 22, 2024

By Allison Watkinson TLL Reporter Playmates Toys is expanding the ZAG Heroez Miraculous toy line with a four-foot tall Miraculous Ladybug Paris Heroez Playset. Featuring the iconic Eiffel Tower, the playset puts fans in the heart of the Parisian environment where heroes Ladybug and Cat Noir combat evil doers. The Heroez playset features a working elevator, zip line and … [Read more...] about Playmates Creates a Towering Playset For ZAG’s Miraculous Series

Nelvana to Produce Series Based on Toikido’s Piñata Smashlings

January 12, 2024

By Gary Symons TLL Editor in Chief Toikido's Piñata Smashlings franchise continues its meteoric growth with a new kids series coming soon from Nelvana. Toikido was only founded three years ago, but also has multiple successful brands, led by its Roblox hit gaming experience the Piñata Smashlings, which combines digital fun with the both physical and digital … [Read more...] about Nelvana to Produce Series Based on Toikido’s Piñata Smashlings

Character Licensing: Wizards of the Coast and Marvel Form a “Magic” Partnership

October 23, 2023

By Gary Symons TLL Editor in Chief Hasbro and Marvel have come together to put some magic in the hands of fans through a new Magic: The Gathering card set. It's big news for Marvel fans who are also players of the immensely popular roleplaying game, although those players will have to wait until 2025. Marvel and Hasbro announced this week they are expanding their … [Read more...] about Character Licensing: Wizards of the Coast and Marvel Form a “Magic” Partnership

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