By Gary Symons TLL Editor in Chief Authentic Brands Group has engaged BBC International to design, produce and distribute products for its DC Shoes brand. The deal sees BBC partnering with one of the world's most popular brands for skateboarding, snowboarding, and 'street lifestyle' apparel. Through the agreement, BBC takes on global design and sourcing for DC Shoes footwear … [Read more...] about BBC International Takes on Design, Manufacturing, Distribution for DC Shoes
Fashion Licensing
Manic Panic and Shalom International Rock Out With Licensed Holiday Collection
By Allison Watkinson TLL Reporter Manic Panic has entered a licensing agreement with Shalom International to create a holiday-themed bath and body collection.The partnership between the two companies was brokered by Manic Panic's exclusive licensing agency, Pacific Swell Brands.“Shalom International has been an incredible licensing partner in every step of the development of … [Read more...] about Manic Panic and Shalom International Rock Out With Licensed Holiday Collection
Perry Ellis Launches New ELLA/Rafaella Collection of Women’s Apparel
By Gary Symons TLL Editor in Chief The global fashion house Perry Ellis just launched a new Rafaella line with an apparel collection for women called ELLA. The launch of ELLA/Rafaella is a more modern and trend-focused collection designed for work and play, offering a wide assortment of designs meant for the weekday and the weekend. The ELLA collection will … [Read more...] about Perry Ellis Launches New ELLA/Rafaella Collection of Women’s Apparel
Ranger Rick Returns in Landmark Collaboration With National Wildlife Federation
By Gary Symons TLL Editor in Chief National Wildlife Federation mascot Ranger Rick is back, with a new collection of apparel courtesy of The Landmark Project. The Landmark Project is working with the National Wildlife Federation to launch a sustainable collection of graphic tees, sweatshirts, headwear, and accessories that reintroduces a beloved childhood hero, Ranger … [Read more...] about Ranger Rick Returns in Landmark Collaboration With National Wildlife Federation
Goodie Two Sleeves Partners With ‘Star’ Astrologer Walter Mercado on Apparel
By Gary Symons TLL Editor in Chief The quirky and innovative apparel company Goodie Two Sleeves is producing a new line inspired by the starry eyed astrologer Walter Mercado. Mercado, affectionately known by fans as the "Señor de las Estrellas," was renowned for his celestial insights and flamboyant fashion sense. For 30+ years, Mercado's television show enthralled … [Read more...] about Goodie Two Sleeves Partners With ‘Star’ Astrologer Walter Mercado on Apparel
Perry Ellis In New Partnership For ‘Peerless’ Tailored Clothing
By Gary Symons TLL Editor in Chief The fashion and lifestyle brand Perry Ellis International, Inc, has again partnered with Peerless Clothing International for tailored clothing. The collaboration with Peerless Clothing International is intended to provide tailored fashion options for the company's top brands, namely Perry Ellis and Original Penguin. The two … [Read more...] about Perry Ellis In New Partnership For ‘Peerless’ Tailored Clothing
Perry Ellis Expands on ACI Partnership For New Footwear Line
Perry Ellis International is releasing a new footwear line for its Original Penguin brand, with the help of ACI International. Perry Ellis and ACI have been partners for 16 years, and this agreement marks an important expansion, adding the footwear line for the Original Penguin apparel brand. ACI International is a leading manufacturer and marketer of footwear in the US and … [Read more...] about Perry Ellis Expands on ACI Partnership For New Footwear Line
Jazwares and Puma Launch Squishmallows Apparel and Footwear
By Allison Watkinson TLL Reporter Jazwares has entered a licensing partnership with the PUMA brand for a Squishmallows-themed apparel and footwear collection. Founded in 1948, PUMA is a global sports lifestyle brand that specializes in designing, developing, distributing and marketing sports-inspired streetwear and performance products. The PUMA Group currently … [Read more...] about Jazwares and Puma Launch Squishmallows Apparel and Footwear
Perry Ellis Scores Partnership With Miami Dolphins QB Tua Tagovailoa
By Gary Symons TLL Editor in Chief Perry Ellis is on to a winning strategy, partnering with star NFL player Tua Tagovailoa, the starting quarterback for the Miami Dolphins. Under the terms of the deal, Tagovailoa will serve as the global ambassador for the brand, which will include the launch of a branded collection set to debut in summer 2024, and inspired by Tua's … [Read more...] about Perry Ellis Scores Partnership With Miami Dolphins QB Tua Tagovailoa
Fans Can ‘Grin and Wear It’ With New Smiley x Lacoste Collection
By Allison Watkinson TLL Reporter The SMILEY brand and Lacoste fashion are launching their first co-branded activewear collection. The Lacoste x Smiley collection will feature a new collaborative slogan and logo design that blend style elements from both the trademark Smiley icon and the Lacoste crocodile logo. The new logo redesign will feature the signature Smiley … [Read more...] about Fans Can ‘Grin and Wear It’ With New Smiley x Lacoste Collection