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Art Licensing Hits $9.23 Billion in Retail Sales in 2017

Licensed retail sales of art-based merchandise grew just 4% over the last 5 years in the U.S./Canada compared to 16% worldwide, according to TLL’s Annual Licensing Business Survey

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Specialty & Discount Lead Distro Channels for Licensed Art Brands

In 2017, specialty retailers and discounters tied for equal share in distribution of licensed products based on art properties in the U.S./Canada, according to TLL’s Annual Licensing Business Survey

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Licensed Entertainment/Character Sales Hit $31.1 Billion Worldwide; Soft Goods Lead Growth

Retail sales of licensed entertainment/character-based apparel, accessories, and other soft goods including domestics helped propel sales for the fastest-growing property type…

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E-commerce Sales Surge as Specialty Purges Entertainment/Character

Retail sales of licensed entertainment/character-based merchandise through e-commerce sales grew 11.1% in 2017 while sales via specialty channels dropped…

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Coming Up With a Number

We answer one of the most common questions we receive: Where do TLL’s numbers come from?…

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Asia Drives Global Licensed Sales Up 2.4%

Global retail sales of licensed merchandise reached $171 billion in 2017, according to TLL’s Annual Licensing Business Survey. Licensed sales grew 2.4% from 2016…

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Product Categories

Home-related Goods Boost Licensed Growth in 2017

Home furnishings, housewares, and domestic consumer products saw a combined $600 million boost in 2017—or approximately 24% of growth from the previous year to reach a total of $109 billion in licensed retail sales in the U.S./Canada…

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Apparel & Accessories

Licensed Apparel & Accessories Up 3.5% in 2017

Apparel and accessories are the largest product categories in the U.S./Canada, generating over 34% of licensed retail sales. Combined, the two earned $37.2 billion…

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Coming off a Strong 2017, Licensing Execs Cautious Going into 2018

Bucking the trend from previous years, hope does not spring eternal. According to TLL’s Annual Licensing Business Survey, over 70% of licensing companies experienced growth in retail sales in 2017…

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Mass & Ecommerce Grow Licensed Distribution

Retail sales of licensed merchandise surged through online/ecommerce channels in 2017, according to TLL’s Annual Licensing Business Survey. The channel moved by 0.3 percentage points to make up…

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