Anime is more popular than ever around the globe, and the fortunes of Anime streamer Crunchyroll have also soared in terms of new licensing deals. Crunchyroll is a global anime brand with more than 5 million subscribers and over 120 million registered users, and just last week became even more influential as it was acquired by Sony Pictures Entertainment from AT&T. The … [Read more...] about An Explosion of Licensing Deals for Crunchyroll
Sweet Deal Between Mars Wrigley and Brand Central
Brand Central has landed a major account, signing a partnership with confectionery giant Mars Wrigley, maker of many of America's favorite candies and snacks. Mars Wrigley is known for their leading portfolio of iconic brands such as M&M’S, SNICKERS, SKITTLES, STARBURST, TWIX, DOVE, EXTRA, and Hubba Bubba, among others. Now, the company has selected global brand licensing … [Read more...] about Sweet Deal Between Mars Wrigley and Brand Central
Retail Sales For ZAG’s ‘Miraculous’ Top $1 Billion
After just four seasons on air, the ZAG hit show Miraculous - Tales of Ladybug & Cat Noir has topped an astounding $1 billion in retail sales revenue. Not surprisingly, that news coincides with the announcement of a slate of all new US licensees for the in-demand brand. Miraculous was created by ZAG and co-produced with ON kids & family (Mediawan), and has just … [Read more...] about Retail Sales For ZAG’s ‘Miraculous’ Top $1 Billion
Facebook Launches Metaverse With ‘Horizon Workrooms’
By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’
Facebook Launches Metaverse With ‘Horizon Workrooms’
By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’
Facebook Launches Metaverse With ‘Horizon Workrooms’
By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’
Brand Liaison Secures Trollface Deals For Baozou
If you spend any time on Internet forums, you already know Trollface, the meme designed to poke fun at internet trolls since 2008. Now, Baozou Ltd. has announced it has signed three new licensing deals for Trollface, one of the world's most popular memes. Baozou says its licensing agent The Brand Liaison has secured new licensing deals with YouTooz, Brisco Apparel and Just … [Read more...] about Brand Liaison Secures Trollface Deals For Baozou
Moonbug Signs Global Music Deal With Universal
Children's programming studio Moonbug Entertainment has signed an exclusive global music deal with Universal Music Group. While its main focus is on children's shows, music is a major part of Moonbug's offerings in programs like CoComelon and Blippy. Under the terms of the agreement, UMG will provide worldwide distribution, publishing and licensing for the Moonbug Music label … [Read more...] about Moonbug Signs Global Music Deal With Universal
Nelvana Named As Care Bears Rep In Canada
The Care Bears are spreading the love in Canada through Nelvana, a children's show producer and distributor owned by Corus Entertainment. Cloudco Entertainment, which owns the Care Bears brand, says Nelvana has been appointed as the licensing representative for Care Bears in Canada. Nelvana is tasked with seeking out new licensing deals and working with existing licensees for … [Read more...] about Nelvana Named As Care Bears Rep In Canada
Endemol Shine Names New VP of Licensing for North America
Endemol Shine North America says it has promoted Scott Shillet to the position of Vice President of Licensing for North America, after a successful run as Executive Director of Licensing. Endemol Shine North America, as a division of Banijay, has a thriving licensing business globally, and the company says Shillett has been a big part of their story, said President & Chief … [Read more...] about Endemol Shine Names New VP of Licensing for North America