LUXURY BRAND À LA GARÇONNE UNVEILS POPEYE FASHION COLLABORATION Popeye ain't just sellin' spinach anymore; with the help of long-time girlfriend Olive Oyl, the pugnacious sailor man is also becoming a fashion icon—featured in a new collection by Brazilian luxury fashion house À La Garçonne. Unveiled on May 14 during a private fashion show, luxury fashion house À La Garçonne … [Read more...] about Popeye and Olive Oyl Become Fashion Icons in Brazil
Publishing
Allrecipes Cooks Up Deal With Snapchat
Allrecipes, the world’s largest recipe brand, took an innovative step to increase its already massive user base by launching a new feature as the exclusive food category partner of the Scan feature within Snapchat. The new offering allows home cooks to access Allrecipes recipes based on ingredients captured by the Snapchat camera function. Available later this year, this new … [Read more...] about Allrecipes Cooks Up Deal With Snapchat
Random House Partners on Dr. Seuss Schoolbooks
Dr. Seuss has likely taught as many kids to read as anyone on Earth, and now Dr. Seuss Enterprises is getting even deeper into the education business through a partnership with Random House Children's Books. The two companies are collaborating on the publishing and distribution of multi-subject Dr. Seuss Workbooks, a new series for students in preschool through third … [Read more...] about Random House Partners on Dr. Seuss Schoolbooks
Google Inks 30 News Licensing Deals in India
Google has continued its global program to license news and current affairs content, as part of a campaign to assure lawmakers that it is not threatening the viability of the global news media. As part of that campaign, the global search and content giant has inked agreements with 30 domestic publishers in India, bringing the total number of content deals to roughly 700 … [Read more...] about Google Inks 30 News Licensing Deals in India
Card Game Challenges Players to Worst Case Scenario, Because Life’s Not Hard Enough!
The last year has been many people’s worst-case scenario. So, how do you find the humor in that? Board game inventor Eric Poses does it by pitting our COVID-19 experience against other scenarios that are so much worse it’s laughable. The Worst Case Scenario Card Game is based on the New York Times bestseller The Worst-Case Scenario Survival Handbook, by Joshua Piven and … [Read more...] about Card Game Challenges Players to Worst Case Scenario, Because Life’s Not Hard Enough!
Farshore Acquires Rights For CoComelon Books
The UK-based publisher Farshore has announced a huge win for the company, saying it has secured the publishing rights for books based on the wildly popular CoComelon children's series by Moonbug. The deal was brokered between Bethan Garton at The Point.1888 and Emma Cairns-Smith, the Global Acquisition Director at Farshore. The agreement includes rights for the UK and Eire, … [Read more...] about Farshore Acquires Rights For CoComelon Books
Travel + Leisure Group Launches Brand Licensing Business
The iconic Travel + Leisure magazine—a must read for travel junkies everywhere—is launching a new brand licensing business creating premium consumer products that leverage the globally known brand. The new venture will be operated by the Travel + Leisure Group, a newly established business line under Travel + Leisure Co., formerly known as Wyndham Destinations. “Travel + … [Read more...] about Travel + Leisure Group Launches Brand Licensing Business
Trese Available for Licensing Through Reemsborko
The award-winning comic Trese, from ABLAZE Publishing, created by writer Budjette Tan and artist Kajo Baldisimo, is now represented globally in all categories for merchandising by Reemsborko. “We are delighted to have Reemsborko on-board helping create a must-have range of merchandising for Trese," said Rich Young, Co-Founder of ABLAZE. "This is going to be great.” Trese is … [Read more...] about Trese Available for Licensing Through Reemsborko
Writers Form #DisneyMustPay Task Force In Royalty Dispute
Disney has been getting back into the publishing business in a big way in recent years, but the acquisition of several publishing houses has also brought some headaches in the form of writers who say they are owed unpaid royalties. Half a dozen writers' organizations have joined the Science Fiction and Fantasy Writers of America (SFWA) in forming the task force, which is … [Read more...] about Writers Form #DisneyMustPay Task Force In Royalty Dispute
Billboard Looks For a Hit With Branded T-Shirts
Billboard and Hot Topic Join Forces to Launch Collection of 50 Standout Tee Shirts Inspired by Pop Culture & Music Hot Topic, the ultimate retail destination for music fans, has tapped Billboard, renowned music authority, to launch a limited-edition collection inspired by past, present and future iterations of music culture. Billboard is a global music media brand, … [Read more...] about Billboard Looks For a Hit With Branded T-Shirts