As licensed sales of health and beauty products are flagging (according to The Licensing Letter’s Annual Licensing Business Survey, licensed sales were flat at 0.1% in 2015), men’s products are proving to be a silver lining as one of the fastest growing markets. Former England, Real Madrid and Manchester United star David Beckham, in a deal negotiated with Seven Global, is now … [Read more...] about Male Celebrities to Bolster H&B
Health and Beauty Products
Professional Bull Riders Take Licensing by the Horns
By Marcy Magiera This new wine really carries a kick. Two Horns red, a 2012 blend of California-grown Zinfandel, Petite Sirah and Cabernet, is the official wine of Professional Bull Riders (PBR), the world's premier bull riding organization. Produced by Gold River, Calif.-based CORDELINA Wine Company and and distributed across the Midwest, Southeast and Mid-Atlantic regions … [Read more...] about Professional Bull Riders Take Licensing by the Horns
Lady Gaga and Elton John Become the Latest to Launch a Macy’s Exclusive
By Glenn S. Demby, Esq. Limited-edition celebrity lines are an old hat for Macy's. But the upcoming Love Bravery line set to debut at 150 stores next week is a bit different. The exclusive apparel and accessories collection comes from not one, but two, slightly offbeat celebs who don't normally do many of these deals—Lady Gaga and Sir Elton John. Love Bravery is also a … [Read more...] about Lady Gaga and Elton John Become the Latest to Launch a Macy’s Exclusive
Emily Weiss Gives Beauty a Millennial Makeover
By Glenn S. Demby, Esq. Unless you're a close follower of the beauty market, this week's launch of the Glossier (pronounced "glossy AY," as in "dossier") Phase 2 Set might have escaped your notice. But while the new makeup set is no game changer, Emily Weiss, the persona behind the Glossier brand is. Weiss and the digital company she founded three years ago are in many ways the … [Read more...] about Emily Weiss Gives Beauty a Millennial Makeover
Freshness Eludes Celebrity Scents
By Marcy Magiera Despite a small rush of celebrity-licensed fragrances introduced to retail in the late summer and fall, the category still smells off, with marketers Elizabeth Arden, Coty and Parlux all reporting recent sales declines as a result of soft demand for mass market scents. Elizabeth Arden reported earlier this month that sales for its fiscal second quarter, ended … [Read more...] about Freshness Eludes Celebrity Scents
Big Fashion Licensors Taking Back Control of their Brands
By Glenn S. Demby, Esq. The licensing model is one fashion trend that's unlikely to ever go out of style. But a growing number of fashion licensors—especially the bigger houses—are bucking the trend and taking back direct control of their brands. The most recent example is Puig, the Barcelona-based beauty company and owner of Jean Paul Gaultier fragrances, which earlier this … [Read more...] about Big Fashion Licensors Taking Back Control of their Brands
Olsen Twins Bring Secondary Fashion Label In-House
By Glenn S. Demby, Esq. Although the "overworked intern" lawsuit is getting all the headlines*, the business move the Olsen twins just made may be a lot more significant in the long-term. Ashley and Mary-Kate Olsen have decided to bring their Elizabeth & James fashion brand in-house. The Olsens launched Elizabeth & James in 2007 as a contemporary spinoff of "The Row," … [Read more...] about Olsen Twins Bring Secondary Fashion Label In-House
Westbrook Fragrance Courts Men and Women
By Marcy Magiera Add Oklahoma City Thunder point guard Russell Westbrook to the list of celebrities hoping to revive the licensed fragrance business. Byredo Westbrook Eau de Parfum, from Swedish fragrance house Byredo Parfums, is a unisex scent staking out the high end of the market. An 8-ounce bottle, available exclusively at Barneys New York, is $350. Westbrook, who is known … [Read more...] about Westbrook Fragrance Courts Men and Women
Celebrity-Licensed Perfumes Seek to Reinvigorate Slumping Market
The past 12 months have been less than sweet smelling for sales of celebrity-licensed fragrances, but that isn’t deterring companies from bringing new celebrity brands to the already crowded mass market. New Celebrity Fragrances in the Pipeline Parlux Fragrances, a division of specialty and online retailer Perfumania Holdings, is going all in this fall, when it will bring to … [Read more...] about Celebrity-Licensed Perfumes Seek to Reinvigorate Slumping Market
The Sweet Smell of Friday: Katy Perry, Nicki Minaj Launch New Perfumes
By Marcy Magiera Singer Katy Perry is in the news for more than her on-and-off relationship with John Mayer, alleged feud with Taylor Swift and attempt to buy a Los Angeles convent. The singer just launched the new fragrance Mad Potion exclusively with a pop-up shop on Twitter's new shopping platform (@katyperrypopup). The $30 vanilla-musk scent is Perry's fourth with licensee … [Read more...] about The Sweet Smell of Friday: Katy Perry, Nicki Minaj Launch New Perfumes