By Gary Symons TLL Editor in Chief With the Sports Licensing and Tailgate Show coming up, we’ve turned our attention to the ways the sector is changing in the face of pandemic pressure and technological change. Professional sports licensing, after all, took a savage beating during the pandemic in terms of revenue, but TLL believes the industry also used that time to … [Read more...] about Five Trends That Will Shape the Future of Sports Licensing
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Sports Licensing in Bullish Mood For Upcoming Tailgate Show
By Gary Symons TLL Editor in Chief If you had any doubts that the sports industry is back, you just had to see what happened in the hours after Lionel Messi kicked in the winning goal for Argentina in the World Cup. Literally millions of fans packed the streets and plazas of Buenos Aires and other Argentinian cities, and licensed Messi jerseys sold out world wide within … [Read more...] about Sports Licensing in Bullish Mood For Upcoming Tailgate Show
Justin Bieber Alleges “Trash” H&M Apparel Made Without His Approval
But H&M Says It Followed "Proper Approval Procedures By Gary Symons TLL Editor in Chief Talk about a licensing nightmare! Canadian pop superstar Justin Bieber just made global headlines, going on Instagram and trashing H&M for allegedly using his face and lyrics on a line of apparel. The collection features items including a sweatshirt, a canvas bag and a … [Read more...] about Justin Bieber Alleges “Trash” H&M Apparel Made Without His Approval
Fortnite Adds In-Game Content Based on My Hero Academia
By Allison Watkinson TLL Reporter Crunchyroll has partnered with Epic Games to bring licensed content and characters from My Hero Academia to Fortnite. My Hero Academia is an anime series that follows the story of Izuku Midoriya on his quest to become a hero despite his lack of superpowers. The fantasy series is currently available on the anime platform … [Read more...] about Fortnite Adds In-Game Content Based on My Hero Academia
Move Over Disney: Baboon and IQI Producing Winnie the Pooh Film and Series
By Gary Symons TLL Editor in Chief It's been a long wait, but studios can now produce content based on the A.A. Milne book Winnie the Pooh. That's because the book finally entered the public domain in January, after 95 years, ending Disney's ownership of the brand. As a result, Baboon Animation and IQI Media are now able to produce what they're calling a prequel film, as … [Read more...] about Move Over Disney: Baboon and IQI Producing Winnie the Pooh Film and Series
Prada Appoints New Leadership As Part of Succession Plan
By Gary Symons TLL Editor in Chief Prada is going through momentous changes as the renowned fashion house's co-CEO's and founders prepare to step down. Miuccia Prada and her husband Patrizio Bertelli are stepping back from their day-to-day leadership roles as they prepare to transition the company to the next generation. The couple's son, Lorenzo Bertelli, is expected to … [Read more...] about Prada Appoints New Leadership As Part of Succession Plan
TV Tokyo Appoints Reemsborko as its UK Agency for the Naruto Franchise
By Allison Watkinson TLL Reporter Reemsborko has been appointed as the UK licensing agency for TV Tokyo's Naruto, Naruto Shippuden and Boruto properties. Reemsborko is a UK-based company that brings twenty-five years of experience in the licensing industry as a licensee, consultant and agent. The agency builds strategic brand extensions to secure long-term success for … [Read more...] about TV Tokyo Appoints Reemsborko as its UK Agency for the Naruto Franchise
Care Bears and Well Woven Show Their Pride in New Rug Collection
By Allison Watkinson TLL Reporter Well Woven has launched a new collection of licensed Care Bears rugs in collaboration with Cloudco Entertainment. Cloudco Entertainment is a family entertainment company and the owner of brands such as Care Bears, Holly Hobbie, Madballs, and more. Cloudco Entertainment creates, develops, and produces multi-platform entertainment … [Read more...] about Care Bears and Well Woven Show Their Pride in New Rug Collection
Petco Global Amici Partners With Mr. Puppy Brand
By Allison Watkinson TLL Reporter The pet product company Global Amici has announced a new licensing partnership with the lifestyle brand Mr. Puppy. Global Amici Inc. is a product manufacturing and import company that specializes in handcrafted houseware products. Global Amici currently produces products in eight different countries around the globe for its Amici Home … [Read more...] about Petco Global Amici Partners With Mr. Puppy Brand
Who’s News: ZAG Promotes Angela Cortez To Oversee Canadian Expansion
By Allison Watkinson TLL Reporter ZAG has promoted their LATAM consumer products executive, Angela Cortez, to oversee the company’s Canadian consumer products business. Angela Cortez has more than 30 years of experience in the licensing and retail industries. She initially joined ZAG in Spring 2021 as Vice President for the LatAm region. Since then, Cortez has … [Read more...] about Who’s News: ZAG Promotes Angela Cortez To Oversee Canadian Expansion