By Allison Watkinson TLL Reporter Warner Bros. Consumer Products in collaboration with Fisher Price has announced its newest line: the Ted Lasso Little People Collector set. Ted Lasso is a comedy sports series produced by Warner Bros. that follows the AFC Richmond football team and their inexperienced new coach, Ted Lasso. The series is currently streaming on Apple TV+ and … [Read more...] about TV Licensing: Fisher-Price Introduces Ted Lasso ‘Little People’ Collector Set
Traditional Toys/Games
World of EPI Unveils Inclusive Dolls From Black Panther: Wakanda Forever
By Allison Watkinson TLL Reporter World of EPI is set to introduce a licensed line of collectible dolls based on the characters from Marvel's feature film Black Panther: Wakanda Forever. World of EPI is a leading toy manufacturing and design firm that focuses on providing authentic representation to children across the globe. The company was founded in 2003 by Dr. Lisa … [Read more...] about World of EPI Unveils Inclusive Dolls From Black Panther: Wakanda Forever
Licensing Law: Roblox Sues WowWee For Allegedly Selling Toys Based On Its IP
By Gary Symons TLL Editor in Chief The metaverse platform Roblox is suing the Hong Kong toy company WowWee for a line of toys it says were inspired by Roblox avatars. The suit is aimed at a new line of dolls called My Avastars (seen in above photo), scheduled for release in October through major retailers like Walmart, Target and Macy's. The case is among the first examples of … [Read more...] about Licensing Law: Roblox Sues WowWee For Allegedly Selling Toys Based On Its IP
Spin Master’s Bakugan Enters the Metaverse Through Roblox
By Allison Watkinson TLL Reporter Spin Master has partnered with Roblox for metaverse experiences involving the popular Bakugan anime franchise. "Last year we introduced another dimension of Bakugan storytelling, bringing together millions of fans with the first-ever premiere of a full-length episode on Roblox," said Laura Henderson, Spin Master's EVP of Marketing. "Today, … [Read more...] about Spin Master’s Bakugan Enters the Metaverse Through Roblox
BunMo Lands First-Ever Licensing Deal With TheSoul
The SoulPublishing and BunMo have unveiled a line of toys from their multi-product deal between the digital-first studio and the digital-first toy company. The product line includes 5-Minute Crafts and 123 GO! branded fidget, magnet and sensory toys which are available starting this week on the BunMo Amazon store. TheSoul Publishing is an award-winning digital studio that … [Read more...] about BunMo Lands First-Ever Licensing Deal With TheSoul
Collectible Licensing: Fanattik Inks Deal For Asmodee Game Titles
Gift and collectibles specialist Fanattik has secured a multi-territory three-year deal with Asmodee Entertainment. The gift and collectibles company Fanattik has signed a new, multi-territory deal with Asmodee Entertainment. Asmodee is a global leader in the board games industry, with 22 studios across three continents, and employing 2,300 people. The company has also … [Read more...] about Collectible Licensing: Fanattik Inks Deal For Asmodee Game Titles
Celebrity Licensing: Bob Marley In First Licensed BRICKCRAFT Official Set
BRICKCRAFT Official launched its first set of licensed brick-building products with images of the legendary musical pioneer Bob Marley. The Bob Marley set is the first of many limited-time, licensed, brick-building kits to come, says BRICKCRAFT, a company that produces brick building sets designed for adults. Brick-building has always been a favorite pastime, but it exploded … [Read more...] about Celebrity Licensing: Bob Marley In First Licensed BRICKCRAFT Official Set
British Fashion Doll Sindy Picks The Point.1888 as Licensing Agent
The Point.1888 has been appointed by Pedigree to represent Sindy, a British and fashion icon that is the UK equivalent of Barbie. The agency will represent Sindy’s brand licensing interests in the UK, as they initially look to make her 60 Iconic Years celebration huge in September 2023. Britain’s best-selling and much-loved doll brand is aiming to be center stage on the top … [Read more...] about British Fashion Doll Sindy Picks The Point.1888 as Licensing Agent
Who’s News: Mike DeLaet To Lead Mattel’s Future in Gaming, Metaverse
By Gary Symons TLL Editor in Chief US toy giant Mattel has recruited gaming industry veteran Mike DeLaet to guide its future in digital gaming and Web3 licensing. The former SVP of mobile game developer Scopely will be tasked with creating new products and licensing opportunities as Mattel's new global head of digital gaming. In that role, DeLaet's primary reponsibility will … [Read more...] about Who’s News: Mike DeLaet To Lead Mattel’s Future in Gaming, Metaverse
Squishmallows Unveils Pokemon Plush at San Diego Comic-Con
Jazwares officially said, "Pikachu! I choose you!" this week, as the innovative toyco unveiled its new Squishmallows x Pokèmon collection at San Diego Comic-Con. The plush collection is a collaboration with The Pokémon Company International, combining the loveable personalities of Squishmallows with the most iconic Pokémon in the franchise. “Joining forces with Pokémon to … [Read more...] about Squishmallows Unveils Pokemon Plush at San Diego Comic-Con