By Allison Watkinson TLL Reporter Nickelodeon and Paramount have formed a creative licensing partnership with IMPS and LAFIG Belgium to expand The Smurfs cinematic universe. That partnership is a huge boost for the franchise, and will result in multiple new shows and films. Sony previously owned The Smurfs brand, which was originally created by Pierre Culliford, also known … [Read more...] about Smurfs Coming To Multiple Screens Through Smurftastic Licensing Deal
literary licensing
Literary Licensing: Seven New Licensees For Percy The Park Keeper
Brand licensing specialist The Point.1888 has secured seven new licensees for heritage publishing brand Percy The Park Keeper. Created by Nick Butterworth, the popular British publishing property has expanded its licensing program due to the continued popularity of the brand among families. Nick worked for various major graphic design companies before becoming a full-time … [Read more...] about Literary Licensing: Seven New Licensees For Percy The Park Keeper
Literary Licensing: Wattpad Partners With ViacomCBS On Book-To-Series Deal
The innovative publishing platform Wattpad is teaming up with ViacomCBS to create a slate of new TV series. Wattpad is a different type of publishing service, as it focuses on creating success for writers whose stories catch on with the platform's audience. For example, Wattpad has its own studio arm, which is the division that will work with ViacomCBS. Those stories will be … [Read more...] about Literary Licensing: Wattpad Partners With ViacomCBS On Book-To-Series Deal
Literary Licensing: Scholastic Partners With JK Rowling To Donate Thousands of Books
Scholastic is celebrating Christmas by donating 110,000 children's books, in partnership with Harry Potter author JK Rowling. The global children and educational publisher says it will donate 100,000 assorted children’s books to 100 Title 1 schools (1,000 books each to 100 schools) across the United States. Additionally, the company announced that 10,000 books will be donated … [Read more...] about Literary Licensing: Scholastic Partners With JK Rowling To Donate Thousands of Books
David Sprei Hired To Head Penguin Ventures
Penguin Random House Children’s Appoints New Commercial Director for Penguin Ventures to Drive Opportunities for Growth and Innovation Children's literature giant Penguin Random House Children's has tagged a high ranking ViacomCBS executive as the new head of Penguin Ventures. The company says David Sprei will be joining Penguin Random House Children’s as Commercial Director … [Read more...] about David Sprei Hired To Head Penguin Ventures
Book Licensing: The Snowman Prefers Biscuits To Carrots
Penguin Ventures has partnered with Fox’s Biscuits to launch The Snowman Biscuit Selection tin in time for Christmas this year. The Snowman Biscuit Selection tin brings together two British brands that are synonymous with the festive season: Fox’s and The Snowman, Raymond Briggs’ timeless picture book and a much-loved animated film. “We’re delighted to have Fox’s on board as … [Read more...] about Book Licensing: The Snowman Prefers Biscuits To Carrots