Dr. Seuss Enterprises says it will be unveiling a massive slate of licensing products and programs at the upcoming Licensing Expo in August. The company says it continues to focus on its core values of promoting literacy, education, self-confidence, and the wonderful possibilities of a child’s imagination through the works of Dr. Seuss. "The creative, whimsical world of Dr. … [Read more...] about Dr. Seuss To Unveil Licensing Extravaganza
Books
Winnie The Pooh Shares Birthday With Queen Elizabeth
Winnie the Pooh has a surprising number of things in common with Her Royal Highness, Queen Elizabeth II. They both love spending time in the woods; they both like honey; and they're both celebrating their 95th birthdays. To mark the occasion, Disney has released a special animation entitled Winnie the Pooh and the Royal Adventure featuring Pooh and his friends. It's a short … [Read more...] about Winnie The Pooh Shares Birthday With Queen Elizabeth
Who’s News: Gamarra Tagged To Adapt Literature to Film
ViacomCBS has created a new role in the company, hiring literary agent Eddie Gamarra as VP of literary affairs for Nickelodeon and Awesomeness. The idea is to improve the company's ability to mine the world's rich vein of literary content for ideas that translate well into TV shows and movies. In this new-to-the-company position, Gamarra will be responsible for sourcing and … [Read more...] about Who’s News: Gamarra Tagged To Adapt Literature to Film
Moxie Named Exclusive Licensing Agency For Albert Whitman Media
The global brand management and licensing agency Moxie & Company has been selected to serve as the exclusive licensing representative on behalf of Albert Whitman Media, including the company's century-old brand The Boxcar Children. The partnership with Moxie was announced this week by company partner Arlene Scanlan, who says Moxie & Company will introduce licensees to … [Read more...] about Moxie Named Exclusive Licensing Agency For Albert Whitman Media
JLKBrand Signs Up For Years Of Misery With Lemony Snicket
By Gary Symons TLL Editor in Chief There's never been a series of children's books like Lemony Snicket: A Series of Unfortunate Events, in which people are either stupid or horrible—or possibly both stupid and horrible—the worst always happens, and happy endings are for saps. But despite all of those warnings, JLKBrand has agreed to represent the Lemony Snicket brand in its … [Read more...] about JLKBrand Signs Up For Years Of Misery With Lemony Snicket
Seuss Launches Graduation-Themed Licensing Program
Dr. Seuss Enterprises is celebrating graduation season with an expansive line up of Oh, The Places You’ll Go! footwear, apparel, plush, giftware, publishing, décor and more from a wide range of partners including Skechers, Build-A-Bear, MantraBand, Random House Children’s Books, and Oriental Trading Company, among others. As part of the festivities, Dr. Seuss Enterprises will … [Read more...] about Seuss Launches Graduation-Themed Licensing Program
Licensing Deals: Simon’s Cat Expands Global Pawprint
Licensing agent appointed in Japan and new product ranges across Europe, Australia, North America and Asia Banijay Brands announced this week a litter of new licensing deals for its digital content sensation, Simon’s Cat, and says Japanese agency ZenWorks has been appointed to represent the brand’s interests in that cat-crazy country, home of the cat cafe. The licensing … [Read more...] about Licensing Deals: Simon’s Cat Expands Global Pawprint
Precious Moments Renews Thomas Nelson As Publisher For Christian Books
Precious Moments, Inc. today announced the renewal of its licensing agreement with publisher Thomas Nelson, a provider of Christian content for more than 200 years. Thomas Nelson, part of HarperCollins Christian Publishing, Inc., will continue its work as publisher of Precious Moments Bibles, Bible storybooks, and children’s storybooks with religious content. “Precious Moments … [Read more...] about Precious Moments Renews Thomas Nelson As Publisher For Christian Books
Random House Partners on Dr. Seuss Schoolbooks
Dr. Seuss has likely taught as many kids to read as anyone on Earth, and now Dr. Seuss Enterprises is getting even deeper into the education business through a partnership with Random House Children's Books. The two companies are collaborating on the publishing and distribution of multi-subject Dr. Seuss Workbooks, a new series for students in preschool through third … [Read more...] about Random House Partners on Dr. Seuss Schoolbooks
Card Game Challenges Players to Worst Case Scenario, Because Life’s Not Hard Enough!
The last year has been many people’s worst-case scenario. So, how do you find the humor in that? Board game inventor Eric Poses does it by pitting our COVID-19 experience against other scenarios that are so much worse it’s laughable. The Worst Case Scenario Card Game is based on the New York Times bestseller The Worst-Case Scenario Survival Handbook, by Joshua Piven and … [Read more...] about Card Game Challenges Players to Worst Case Scenario, Because Life’s Not Hard Enough!