The Colonial Williamsburg Foundation this week announced the launch of Craft & Forge, an innovative new lifestyle brand rooted in the esteemed traditions of American craftsmanship and designed for a modern world. And to ensure a smooth launch, the Foundation says it has enlisted top licensing agency Thread LLC to lead its licensing efforts for the new line. “Thread is … [Read more...] about Thread LLC To Develop Licensing Opportunities For Craft & Forge
Lifestyle
Kindi Kids And DNC Making Meal Times Fun
Bulldog inks a new deal with DNC for homewares based on the preschool sensation As part of its growing consumer products program, Bulldog Licensing has signed DNC as licensing partner for the hit preschool doll and YouTube hit, Kindi Kids. The deal will see DNC creating a range of products based on the bobble-headed dolls, including lunch bags and coolers, drinkware, food … [Read more...] about Kindi Kids And DNC Making Meal Times Fun
Dogs Now Know How To Get To Sesame Street
The venerable kids' show Sesame Street has really been going to the dogs of late, first Elmo got a pet dog named Tango, and now with a new line of dog toys. Partner firm BARK is bringing Sesame Street's Muppets to our four-legged friends with a limited-edition collection of lovable and tuggable dog toys. Beginning this week, new BarkBox subscribers can choose a free Elmo … [Read more...] about Dogs Now Know How To Get To Sesame Street
Wildbrain Signs Deals For Big Brains at Yale and Harvard
WildBrain CPLG has signed a virtual tsunami of licensing deals globally for Yale and Harvard universities. For Yale University, which WildBrain CPLG represents in EMEA, Russia, Australia and North America, a deal has been signed with Australian retailer Cotton On for a Spring/Summer 2021 range of adult and kids’ apparel, accessories, stationery, wall art and homewares, now … [Read more...] about Wildbrain Signs Deals For Big Brains at Yale and Harvard
Wildbrain Signs Deals For Big Brains at Yale and Harvard
WildBrain CPLG has signed a virtual tsunami of licensing deals globally for Yale and Harvard universities. For Yale University, which WildBrain CPLG represents in EMEA, Russia, Australia and North America, a deal has been signed with Australian retailer Cotton On for a Spring/Summer 2021 range of adult and kids’ apparel, accessories, stationery, wall art and homewares, now … [Read more...] about Wildbrain Signs Deals For Big Brains at Yale and Harvard
Sweet Deal Between Mars Wrigley and Brand Central
Brand Central has landed a major account, signing a partnership with confectionery giant Mars Wrigley, maker of many of America's favorite candies and snacks. Mars Wrigley is known for their leading portfolio of iconic brands such as M&M’S, SNICKERS, SKITTLES, STARBURST, TWIX, DOVE, EXTRA, and Hubba Bubba, among others. Now, the company has selected global brand licensing … [Read more...] about Sweet Deal Between Mars Wrigley and Brand Central
Funko Appoints New Sales Director For EMEA
The pop culture collectible company Funko has reinforced its sales team in the EMEA region with the appointment of Karen Athill. Formerly the sales director at MGA Entertainment, Athill will join the Funko team in Europe as the regional sales director, continuing what Funko has described as its "phenomenal European takeover." Funko says they are thrilled to have Athill on the … [Read more...] about Funko Appoints New Sales Director For EMEA
Disney Features Inclusive Costumes For Halloween 2021
Disney has added adaptive role-play costumes to its lineup, including wheelchair cover sets, to an assortment that launched last year. The launch is part of Disney's commitment to inclusivity and meeting the needs of children who face physical challenges. “I’m thrilled that through the expansion of our adaptive roleplay collection, we can further connect our iconic franchises … [Read more...] about Disney Features Inclusive Costumes For Halloween 2021
Daniel Tiger Signs Nine New Licensing Deals
The Emmy-winning PBS KIDS series Daniel Tiger's Neighbourhood has inked agreements with nine new and existing partners for a range of licensed products that will expand the offerings for the hit preschool brand throughout 2021 and 2022. Daniel Tiger's Neighbourhood is produced by Fred Roger's Productions, which worked with its global licensing agent 9 Story Brands to land the … [Read more...] about Daniel Tiger Signs Nine New Licensing Deals
Helinox and Finisterre Produce Sustainable Camp Chair
Two outdoorsy brands have come together to create a new, sustainable line of collapsible camp furniture. Partners Finisterre and Helinox say they wanted to create a line of products for people who both love being out in nature, and want to protect the environment. Finisterre is a pioneering, sustainable outdoor apparel brand born from a love of cold water surfing, and Helinox … [Read more...] about Helinox and Finisterre Produce Sustainable Camp Chair