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Trump’s MAGA Brand Turns Toxic

January 8, 2021

By Gary Symons TLL Editor in Chief When Trump fans went to the official Trump Store Thursday morning, they were met with an unwelcome surprise. The website comes up blank, with a short message stating, "Oops, something went wrong. This shop is unavailable." What went wrong is that thousands of protestors marched from a Trump rally, where the President of the United States … [Read more...] about Trump’s MAGA Brand Turns Toxic

Kraft Heinz Taps G&S Metal For Branded Bakeware

January 8, 2021

One of the world's largest food companies has chosen one of the world's largest bakeware companies to produce a line of branded Kraft Heinz products. G&S Metal Products Company, Inc., a leader in the metal bakeware manufacturing industry and a global distributor of cookware and kitchen accessories, announced their partnership with The Kraft Heinz Company on Jan. 7. The … [Read more...] about Kraft Heinz Taps G&S Metal For Branded Bakeware

Key Exec Ricky Strauss Leaves Disney

January 8, 2021

Deadline reports that Ricky Strauss, one of the key executives who launched Disney+ and former head of marketing for Walt Disney Studios, is leaving the company after nine years. The announcement was made internally through a memo obtained by Deadline, and Strauss also reportedly shared the news with his staff. The decision to leave comes as Disney has launched a full-scale … [Read more...] about Key Exec Ricky Strauss Leaves Disney

Peppa Pig Celebrates 10 Year Anniversary With New Content and Merch

January 7, 2021

Hasbro is going 'hog wild' on Peppa Pig in 2021, marking the show's 10th anniversary on Nick Jr. with a year-long pipeline of new content, a new Hasbro toy line coming in Fall, and a full roster of marketing activations, brand collaborations and promotions for fans across the US. The Peppa Pig franchise was part of a $4 billion investment for Hasbro, when the international toy … [Read more...] about Peppa Pig Celebrates 10 Year Anniversary With New Content and Merch

Unilever Fashion Deal Says We All Scream For Ice Cream

January 6, 2021

Unilever Australia’s Streets brand has partnered with Australia’s largest global retailer, Cotton On for an iconic summer fashion range for men and women featuring a selection of Unilever's ice cream brands, Golden Gaytime, Bubble O’ Bill, Paddle Pop and Splice. The flavors are unique to Australasia and well known throughout Australia. The deal brokered by Asembl comes … [Read more...] about Unilever Fashion Deal Says We All Scream For Ice Cream

Licensing Legal Dispute Ended By Settlement

January 6, 2021

Two toy companies have peacefully resolved their licensing dispute after the parties recently obtained a ruling in court. The two companies have released a joint statement saying in part, "GennComm LLC (“GennComm”) and Beverly Hills Teddy Bear Company (“BHTB”) are pleased to announce that they have reached a mutually satisfactory resolution of long-pending intellectual … [Read more...] about Licensing Legal Dispute Ended By Settlement

SONIC Drive-In Signs Beefy Partnership with Slim Jim

January 6, 2021

SONIC Drive-In has partnered with Slim Jim, a product line from Conagra Brands, to bring Sonic’s chili cheese coney flavor to the meat snacks category at thousands of retail outlets. The licensing partnership was brokered by Sonic’s exclusive licensing agency, Brand Central. Sonic is an iconic part of the country's fast food scene. Founded in 1953, SONIC Drive-In is the … [Read more...] about SONIC Drive-In Signs Beefy Partnership with Slim Jim

Centric Brands Emerges From Restructuring, Acquires Taste Beauty

January 6, 2021

Centric Brands Inc. is back in action, announcing it has acquired Taste Beauty, a manufacturer and marketer of pop culture-inspired beauty and personal-care products. “We are thrilled to welcome Taste Beauty and its team into the Centric Brands family,” said Jason Rabin, chief executive officer of Centric Brands, in a statement. “This acquisition allows us to tap into an … [Read more...] about Centric Brands Emerges From Restructuring, Acquires Taste Beauty

“Makeup junkie” Halsey Launches Own Beauty Line

January 6, 2021

Most people, including her fans, aren't aware that hit singer/songwriter Halsey is a self-taught makeup artist, so it makes sense she's launching her own beauty line on Jan. 25 under the brand name about-face. "Makeup is an art and art is about happy accidents, not any one ideal of perfection," said Halsey, Founder and Chief Creative Officer of about-face. "I always feel the … [Read more...] about “Makeup junkie” Halsey Launches Own Beauty Line

Gucci and The North Face Go Hiking In Style

January 6, 2021

You don't usually equate Gucci with camping, but the luxury brand is going outdoors in a big way this year, partnering with adventure wear company The North Face. Consumers have headed to the great outdoors in droves this year, thanks to lockdowns and physical distancing measures, so Gucci figured, if you're going out hiking, you might as well look fabulous doing it! The … [Read more...] about Gucci and The North Face Go Hiking In Style

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