By Allison Watkinson TLL Reporter HipDot has been granted a license from Girl Scouts of the USA for a limited-edition makeup collection inspired by the organization’s most-loved cookie varieties. The licensed makeup line includes two scented eyeshadow palettes, three lipsticks, two custom-designed eye brushes, and a collector’s box. “We are thrilled to see our cookie colors … [Read more...] about Earthbound Brands: HipDot Launches Girl Scout Cookie-Themed Makeup Collection
Other
Hasbro Inc Acquires the Digital RPG Toolset and Game Companion, D&D Beyond
By Allison Watkinson TLL Reporter Hasbro, Inc. has announced the completion of its licensing acquisition of D&D Beyond from Fandom, Inc. D&D Beyond is the massively popular digital RPG toolset and game companion to the iconic fantasy franchise, Dungeons & Dragons. It features online versions of the official Dungeons & Dragons fifth edition books, as … [Read more...] about Hasbro Inc Acquires the Digital RPG Toolset and Game Companion, D&D Beyond
Genius Brands Signs Long-Term Deal with Marvel Studios to License the Likeness of Stan Lee
By Allison Watkinson TLL Reporter Stan Lee Universe has signed a 20-year deal to license the name and likeness of Stan Lee to Marvel Studios and Disney for global use in media and experiences. Stan Lee Universe is a joint venture between Pow! Entertainment and Genius Brands International that is focused on maintaining and expanding Stan Lee's legacy through licensing deals … [Read more...] about Genius Brands Signs Long-Term Deal with Marvel Studios to License the Likeness of Stan Lee
Flybar, Inc. Announces New Licensing Deal with Hoonigan Industries
By Allison Watkinson TLL Reporter Flybar, Inc. has announced a licensing agreement with Hoonigan Industries to produce a line of automotive toys and outdoor products. The upcoming consumer products line will include radio control vehicles, ride-ons, and playsets. The first collection is being released to all channels of wholesale distribution and is set to hit stores in … [Read more...] about Flybar, Inc. Announces New Licensing Deal with Hoonigan Industries
Beanstalk Latin America Kicks Off By Whipping Up Sweet Deals For Diageo
By Allison Watkinson TLL Reporter Beanstalk Latin America has developed an expansive licensing program for the popular liqueur brand Baileys', on behalf of the agency's first client, Diageo. Diageo is a multinational alcoholic beverage company. It currently operates in more than 180 countries and produces in more than 140 sites around the world. “The interest we have seen … [Read more...] about Beanstalk Latin America Kicks Off By Whipping Up Sweet Deals For Diageo
Universal Music Centralizes Rosters for Bravado and Epic Rights
Bravado, Universal Music Group has announced the centralization of both Bravado and Epic Rights licensing rosters. Bravado acquired Epic Rights in 2019 and the new structure includes the expanded purview of Epic Rights’ SVP Global Licensing. Lisa Streff will oversee global licensing strategies across both companies. Streff will work closely with the existing Bravado and Epic … [Read more...] about Universal Music Centralizes Rosters for Bravado and Epic Rights
Available Licenses: Black Angus and Gel Blaster Partner With Evolution USA
By Gary Symons TLL Editor in Chief Evolution USA is looking for licensing partners for new clients Gel Blaster Inc. and Black Angus Steakhouse. Gel Blaster and Evolution just entered into a representation agreement where Evolution will assist in the acquisition of AAA intellectual property based on famous Hollywood studio and core video gaming brands. In what has been a … [Read more...] about Available Licenses: Black Angus and Gel Blaster Partner With Evolution USA
Anime Hit One Piece Marks 1,000 Episodes With New Licensing Deals
By Allison Watkinson TLL Reporter Just a week away from this month’s Licensing Expo 2022, renowned animation studio Toei Animation Inc. has released the first-ever licensing report for its One Piece franchise. This report provides an annual wrap-up of licensing gains for the studio's hit anime franchise, One Piece. It also details new license agreements, license renewals, and … [Read more...] about Anime Hit One Piece Marks 1,000 Episodes With New Licensing Deals
Licensing Agencies: Miffy Finds New Representation With Rocket in UK
The popular children's character Miffy has hired Rocket Licensing, after its former agency in the UK shut down. Mercis, which holds the rights to the Miffy books and characters, says that after DRI Licensing’s decision to wind down the company, "it became paramount to find a new home for Miffy. The brand Miffy has been carefully nurtured and grown over the last 20+ years and … [Read more...] about Licensing Agencies: Miffy Finds New Representation With Rocket in UK
NFT Licensing: Bored Apes Looking For Deals Through Brand Central
By Gary Symons TLL Editor in Chief Brand Central is taking another leap into the metaverse and the world of NFTs, signing a deal with Bored Ape Yacht Club Owners. The collective of like-minded Apes call themselves the Bored of Directors, and are working to create a portfolio of branded merchandise through licensing deals brokered by Brand Central. The collection of Bored … [Read more...] about NFT Licensing: Bored Apes Looking For Deals Through Brand Central