Genius Brands International, Inc., a global brand management company that creates and licenses multimedia entertainment content for children, has announced the appointment of Kerry Phelan, a 30-year consumer branding executive, to the newly created position of Executive Vice President & General Manager of Global Franchise Management. Phelan will report to both Andy Heyward, … [Read more...] about Genius Brands Appoints Kerry Phelan To Key Role
Hipgnosis Is Rocking Revenue With Music Catalog Acquisitions
Leader in the Evolution of Music Licensing Says Revenue and Dividends Are Up, After $1 Billion Acquisition of Music Catalogs In the music world, 2020 will be remembered as the year when the value of popular music catalogs soared into the stratosphere, but 2021 will be the year that strategy was shown to pay off, as Hipgnosis unveiled impressive profits and revenue … [Read more...] about Hipgnosis Is Rocking Revenue With Music Catalog Acquisitions
Who’s News: The Point.1888 Reveals New Marketing Moves
Licensing Agency Caps Year of Growth With New Hires, Promotions The Point.1888 says it has doubled the head count of its crucial marketing division to meet the demands of the agency’s growing client base and help the business reach its ambitious goals for 2021. The news comes just months after the agency announced the creation of a Director of Marketing role at The Point.1888, … [Read more...] about Who’s News: The Point.1888 Reveals New Marketing Moves
Kathy Ireland Declares War on Germs With AERAS Partnership
If cleanliness really is next to godliness, then surely Kathy Ireland just got a guaranteed spot in heaven. The fashion icon and business owner says she's partnering with tech firm AERAS on a new product allowing consumers to sanitize everything from door handles, to shopping carts, to gas pumps. The partnership has been struck between AERAS and kathy ireland Worldwide … [Read more...] about Kathy Ireland Declares War on Germs With AERAS Partnership
Fashion Brands Investigated in France Over Forced Labor in China
By Gary Symons TLL Editor in Chief Global fashion brands are caught in a geopolitical dilemma, as four companies are under investigation on suspicion of profiting from goods produced using forced labor by imprisoned Uyghurs in the Xinjiang region of China. On the other side of that dilemma is China's reaction, as the central government has punished several Western fashion … [Read more...] about Fashion Brands Investigated in France Over Forced Labor in China
NCAA Will Allow Athletes To Earn Money On Name, Image and Likeness
For the first time, the NCAA will allow athletes to earn money from their involvement in collegiate sports. The NCAA has reversed its stance on athlete compensation, opening the door to athletes—and licensing companies—making money from their name, image, and likeness. The changes took place on July 1 this year. The decision, which breaks with a long-held tradition, came just … [Read more...] about NCAA Will Allow Athletes To Earn Money On Name, Image and Likeness
Sony Creative Products Repping Sesame Street in Japan
Sesame Workshop has named Sony Creative Products as its sole licensing agent in Japan for its popular Sesame Street brand. Sesame Street is the pioneering children’s television program that has been teaching kids their ABCs for over 50 years. The show began in 1969 when the program’s creators had the innovative idea of using the emerging technology of television to educate … [Read more...] about Sony Creative Products Repping Sesame Street in Japan
MyLife and Travel + Leisure Partner On ‘Mindful Travel’ App
Travel is starting to come back as vaccine programs in the US and abroad approach herd immunity status, and that is touching off a wave of new licensing deals. Among them, Meredith Corporation’s MyLife is teaming up with Travel + Leisure on a fascinating new experiential product for travelers. MyLife is a popular app that serves as a a personalized mindfulness and emotional … [Read more...] about MyLife and Travel + Leisure Partner On ‘Mindful Travel’ App
Authentic Brands Transferring Licensing For Spyder To Volcom & Liberated Brands
Spyder is one of the most successful sportswear brands in the world, to the extent that it's hard to spend five minutes on a ski hill without seeing dozens of people sporting the distinctive Spyder logo. But the brand's owner Authentic Brands Group believes more can be done to help Spyder grow as a brand around the world. For that reason, ABG says it is transitioning the core … [Read more...] about Authentic Brands Transferring Licensing For Spyder To Volcom & Liberated Brands
Academic Travel and American Girl Create Vacation Experiences
Curated trips bring the worlds of popular American Girl historical characters to life for fans It seems like an age since Americans could travel safely and reliably abroad, but as vaccination programs roll out, companies are preparing for the return of international tourism. Two of those companies, American Girl and Academic Travel Abroad, are teaming up to create immersive, … [Read more...] about Academic Travel and American Girl Create Vacation Experiences