WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has secured a deal with footwear company 33 Joints for a collaboration with the luxury British leather goods brand, OSPREY LONDON. This partnership marks OSPREY LONDON’s first entrance into the footwear category, with the initial capsule Spring/Summer collection performing well across … [Read more...] about Osprey London Partners With 33 Joints on Shoe Line
Bluey Gets New Product Line From Moose Toys
The global smash hit Bluey is hitting the road this month with a new range of must-have products from Moose Toys. Bluey is a series created in Australia that has become a global sensation, becoming the top show on BBC's children's programming in the UK, and consistently ranked #1 on Disney Channel and Disney Junior. “Bluey has entered the cultural zeitgeist, an actual ‘pup … [Read more...] about Bluey Gets New Product Line From Moose Toys
Asmodee Gives A Disney Twist to Classic Game
Asmodee Group has partnered with Disney to launch a Disney Villains version of the popular hidden role game Werewolves of Millers Hollow, titled “Gathering of the Wicked.” The game combines one of the most famous party games with iconic Disney Villains characters. Gathering of the Wicked tasks players with playing the role of their favorite Disney Villains characters, such as … [Read more...] about Asmodee Gives A Disney Twist to Classic Game
TLL Survey Closed, Report Coming Sept. 1
By Gary Symons TLL Editor in Chief The Licensing Letter's annual survey on royalties and payments is now closed, and readers can expect to see the survey data in the next issue of the monthly TLL newsletter on Sept. 1. We want to thank the many readers who have participated in our surveys this year, including both the Royalty Survey this month and the earlier survey on … [Read more...] about TLL Survey Closed, Report Coming Sept. 1
Trevco Acquires Women’s Apparel Brand Suburban Riot
Trevco has announced its acquisition of premium women’s fashion brand, Suburban Riot, known for its addictive core silhouettes infused with relevant, on-trend, designs and statements. Trevco says that, since its inception, Suburban Riot has made waves with celebrities, influencers, and fans online and at specialty retail. Trevco’s vision to enhance its women’s fashion … [Read more...] about Trevco Acquires Women’s Apparel Brand Suburban Riot
Daniel Tiger Signs Nine New Licensing Deals
The Emmy-winning PBS KIDS series Daniel Tiger's Neighbourhood has inked agreements with nine new and existing partners for a range of licensed products that will expand the offerings for the hit preschool brand throughout 2021 and 2022. Daniel Tiger's Neighbourhood is produced by Fred Roger's Productions, which worked with its global licensing agent 9 Story Brands to land the … [Read more...] about Daniel Tiger Signs Nine New Licensing Deals
PUMA In Kool Kollaboration With KOOL-AID
Two legendary brands are mixing up a delicious branding concoction, as KOOL-AID and PUMA come together for a fun footwear and apparel collection. This latest collection from PUMA features a full run of footwear including Clyde, Suede and Wild Rider styles. KOOL-AID’s classic colors and branding meet iconic PUMA design for a look that makes everyone say, “OH YEAH!”. The … [Read more...] about PUMA In Kool Kollaboration With KOOL-AID
Disney Builds Back Better With Q3 Earnings Report
The world's largest entertainment and licensing conglomerate showed this week it's coming back strong from the pandemic, posting solid revenue numbers and exceeding expectations for its new streaming services. Disney reported fiscal third-quarter results Thursday that not only beat Wall Street's estimates, but also showed impressive user growth for Disney+, making it the … [Read more...] about Disney Builds Back Better With Q3 Earnings Report
ABG Acquires Reebok From Adidas
Authentic Brands Group continues its aggressive acquisition strategy, announcing an agreement to buy the shoe brand Reebok from adidas. Adidas said Thursday it signed a deal to sell the sneaker and sportswear brand to Authentic Brands Group for up to 2.1 billion euros, or roughly $2.5 billion. Reebok had been struggling in recent years, and this acquisition will make it … [Read more...] about ABG Acquires Reebok From Adidas
Licensing Survey Deadline Stretched One Day: Last Chance Is Today!
The Licensing Letter still wants to hear from you, so we have extended our deadline by one day! The TLL Survey was set to close at midnight Sunday, but we are leaving it open until midnight tonight to give you one last chance to participate. The survey data will be published in the next issue of The Licensing Letter Newsletter on Sept. 1. Want to know the average royalty … [Read more...] about Licensing Survey Deadline Stretched One Day: Last Chance Is Today!