Bulldog Licensing says it has signed deals for new home and gift ranges for the bestselling British children's book series, That's Not My. The series is a major pre-school hit, with more than 64 titles like That's Not My Dinosaur, and the series has sold more than 25 million copies over its 23-year publishing history; or, more than one million average sales per year. In fact, … [Read more...] about Usborne Publishing Snags Deals For ‘That’s Not My’ Book Series
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Precious Moments Signs Craftibly and McBeth Corp
The specialty gift company Precious Moments of Missouri announced this week it has entered into licensing deals for arts and crafts with Craftibly LLC and McBeth Corporation. In the first deal, Craftibly has been granted rights to manufacture and sell diamond art craft kits based on Precious Moments artwork. Precious Moments diamond art kits will be sold through Craftibly’s … [Read more...] about Precious Moments Signs Craftibly and McBeth Corp
ARTiSTORY Adds Brooklyn Museum To Licensing Portfolio
ARTiSTORY is becoming a major power within the art and culture industry, by specializing in working with institutions like art galleries and institutions. Now, the Brooklyn Museum in New York has become the latest partner to join the art and cultural licensing specialist. The licensing agency says the museum’s mission—“To create inspiring encounters with art that expand the … [Read more...] about ARTiSTORY Adds Brooklyn Museum To Licensing Portfolio
PhatMojo Selected As Yu-Gi-Oh! Master Toy Partner
Konami Cross Media NY has named PhatMojo, as the new Master Toy licensee for the Yu-Gi-Oh! brand. Jennifer Coleman, Vice President of Licensing and Marketing says the arrangement will see Los Angeles-based PhatMojo producing a full range of Yu-Gi-Oh! toys at different price points, including: playsets, action figures, plush toys, and role-play items. The initial launch of the … [Read more...] about PhatMojo Selected As Yu-Gi-Oh! Master Toy Partner
Sesame Workshop Elevates Samantha Maltin to Executive Vice President
Sesame Workshop, the nonprofit media and educational organization behind Sesame Street, has promoted Samantha Maltin to Executive Vice President and Chief Marketing Officer, expanding her responsibilities to include Strategic Communications, Events, and Archives, while she retains her CMO portfolio. Reporting to Workshop President Sherrie Westin, Maltin will continue to … [Read more...] about Sesame Workshop Elevates Samantha Maltin to Executive Vice President
Lotus Races Into New Licensing Deal With Global Trademark
Leading full-service brand and licensing agency Global Trademark Licensing (GTL) has secured an expanded representation deal for Lotus Cars, with the automotive company’s recently unveiled mid-engined premium sports car model, the Emira, now added to GTL’s portfolio. GTL represents Lotus Cars, including the new Emira model, globally across all categories with a strong focus on … [Read more...] about Lotus Races Into New Licensing Deal With Global Trademark
Brand Central & Metrostar announce first UK Licensing Deals for Kraft Heinz
Brand Central and Metrostar have announced six new partners on behalf of their client Kraft Heinz in the UK. Metrostar and Brand Central LLC were appointed to manage the Kraft Heinz brand licensing in the UK and Ireland in June 2020. The response to Kraft Heinz brands from licensees and retailers has been excellent and we’re delighted to welcome such experienced partners to … [Read more...] about Brand Central & Metrostar announce first UK Licensing Deals for Kraft Heinz
New York Magazine Partners With Fine Art America On Cover Art
Gary Symons TLL Editor in Chief Great magazines like The Atlantic, National Geographic, and New York Magazine aren't just about words—they're also the result of work by some of the world's best artists, photographers, and graphic designers. As a result, many magazine covers end up framed and hanging on the wall as an artwork, as in the photo above, by fans of that … [Read more...] about New York Magazine Partners With Fine Art America On Cover Art
McFarlane Releases Toys Based on Nickelodeon’s Avatar Series
McFarlane Toys has released the first line of a brand new collection of Nickelodeon's Avatar: The Last Airbender action figures, launching exclusively at Walmart. "Avatar: The Last Airbender animation brings a visual depth of expression and emotion to its characters, making it one of the most beloved animated shows of all time," said Todd McFarlane, CEO of McFarlane Toys. "We … [Read more...] about McFarlane Releases Toys Based on Nickelodeon’s Avatar Series
Crunchyroll Announces Anime Partnership With Fuji TV
Anime fans will be thrilled to hear of a new partnership between Crunchyroll and Fuji TV in Japan. The deal, announced Friday, will see the companies working together to develop and produce a number of new anime series that will be broadcast by Fuji TV's +Ultra in Japan, and then streamed globally by Crunchyroll. Anime is a story-telling format developed in Japan, and that … [Read more...] about Crunchyroll Announces Anime Partnership With Fuji TV