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Who’s News: Pipeline Studios Appoints New Director of Sales & Business Development

February 5, 2025

By Allison Watkinson

TLL Reporter

Pipeline Studios has appointed Rebecca Lugo as its new director of sales and business development.

Previously serving as head of global sales at Jetpack Distribution, Rebecca Lugo is an experienced executive in the entertainment, licensing and sales industries.

Before joining Jetpack, Lugo worked as sales manager of international distribution at Wildbrain, where she played a pivotal role in the company’s content strategies and placement for global brands.

“We are excited to welcome Rebecca to our team of superstars,” said Pipeline Studios CEO, Luis Lopez. “Her leadership, vision, and expertise will be instrumental as we continue to accelerate our global expansion. Her ability to foster a collaborative and forward-thinking approach to delivering premium content makes her a perfect fit for Pipeline’s mission and values.”

In her new role at Pipeline Studios, Lugo will be responsible for leading the company’s global expansion initiatives in several key categories.

These categories include managing global agreements across licensing, acquisition, co-production, sales and distribution.

Her expertise in working across numerous international markets, navigating complex legal frameworks and developing creative sales strategies will be used to further expand Pipeline’s growing slate of original content.

“Pipeline is a creative force in the industry known for its innovation, creativity, and commitment to excellence,” said Lugo. “I’m so excited to help expand our vision forward and forge impactful partnerships in this ever-evolving business.”

Founded in 2007, Pipeline Studios is a global entertainment company that focuses on developing, producing and distributing animated content for its in-house IPs and licensed partner brands.

Pipeline’s portfolio of popular animated content includes a range of properties such as Bubble Guppies, Alma’s Way, Star vs. the Forces of Evil, , Work It Out Wombats!, Lyla in the Loop, Elinor Wonders Why, Doggy World and more.

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Filed Under: Editorial, Open Content, Top Story, TLL, Worldwide, Recent Headlines, Archive, News & Trends, Who's News, Articles, Featured Tagged With: Rebecca Lugo, Pipeline Studios, Children's entertainment, animation studios, Who's News In Licensing, The Licensing Letter Who's News

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