By Allison Watkinson
The Royal Horticultural Society (RHS) has partnered once more with high-end gardening accessory maker Genus Gardenwear.
Genus is a designer and supplier of high-performance clothing and accessories for gardeners and an RHS partner since 2019.
Launched in 2013, Genus was conceived after its founder, Sue O’Neil, had difficulty finding clothes gardeners could wear for all activities and in all conditions. Her answer was to design her own: the world’s only brand of high-performance, technical outdoor clothing with unique features and functionality, specially designed for gardening.
“Genus Gardenwear received the very first RHS endorsement for gardenwear in 2019 and our partnership continues to the present day with this sturdy and very useful gardening bag, said RHS Licensing Manager Cathy Snow. “As ever, the Genus range is tough, good-looking, brilliantly designed and easy to clean – perfect, in fact, for all enthusiastic gardeners – from beginners to professionals.”
The RHS has endorsed the new gardening caddy bag provided by Genus Gardenwear – and in fact recently started selling this exceptionally innovative and useful product in the garden centre at RHS Garden Wisley, the flagship garden of the RHS, which attracts over 1.4 million visitors each year. It is also on sale at the Genus website.
“This RHS-endorsed gardening caddy bag is ideal for the professional and amateur gardener alike and, judging from early sales, it’s already a hit with many gardeners!,” said O’Neil. “We are thrilled that the UK’s largest gardening charity continues to support us in our dedication to making gardeners’ lives easier.”
RHS says the caddy bag is Ideal for the professional and amateur gardener alike, with eight capacious, external pockets and six generous internal pockets that offer a place for every possible garden accoutrement – from tools to lunch!
The target market for the range includes amateur gardeners, garden designers and professional gardeners in a wide range of territories. Genus products sell to thousands of people all over the world.
Genus has been an RHS partner since 2019 and the RHS already endorses a wide range of its gardening apparel, including the Women’s 3-Season and Everyday Gardening Trousers, the Men’s 3-Season Gardening Trousers, the Women’s and Men’s Rosemoor Gardening Tee and Long Sleeve Gardening Henley, and the Men’s Wisley Gardening Gilet.
The Royal Horticultural Society (RHS) was founded in 1804 and is the UK’s largest gardening charity.