THE DOLE FOOD COMPANY PARTNERS WITH BEANSTALK TO EXTEND BRAND INTO NEW PRODUCT OFFERINGS The Dole Food Company is partnering with global brand extension licensing agency, Beanstalk, to extend its iconic brand into food categories that further empower consumers to experience healthy living through association with the DOLE brand. Most famous as the world's largest producer of … [Read more...] about Dole Says Aloha With New Licensing Agent Beanstalk
Beanstalk
Halo & Xbox Release New Bedding Sets For The Sleepy Gamer
Video gaming is exhausting work, so it just made sense for Microsoft to partner with boutique bedding specialist Dreamtex Ltd. to develop a bedding collection for the Xbox and the critically acclaimed Halo franchise. “Gamers ... and even Spartans ... need a good night’s sleep to make sure they are ready to perform every day,” says John Friend, Head of Halo & Xbox Consumer … [Read more...] about Halo & Xbox Release New Bedding Sets For The Sleepy Gamer
US Army Inks Licensing Deal With The Fan Brand
So, would you like that lampshade in camo? It's a fair question, as the US Army became the first branch of the U.S. Armed Forces to execute a license agreement with The Fan-Brand to develop and sell officially licensed lighted wall signs, pool table lights and an assortment of wall décor products bearing the U.S. Army’s iconic logo and colors. Beanstalk, the US Army’s official … [Read more...] about US Army Inks Licensing Deal With The Fan Brand
Diageo Goes Big on Dairy Deal With Bailey’s Collaboration
Think of it as one more challenge for your New Year's Resolution to lose weight, as you pack on some more pounds with Diageo's new Baileys Extra Thick Salted Caramel Cream. The new product hitting shelves in the UK this winter is part of a continuing and so far very successful relationship brokered by Beanstalk between Diageo and the global dairy co-op Arla Foods. The Baileys … [Read more...] about Diageo Goes Big on Dairy Deal With Bailey’s Collaboration
IT’SUGAR NoHo: Pink, Sweet & Raunchy
Every once in a while, we like to get out of the office and do some window shopping. Have requests for a future store check? Contact the editor at karina@plainlanguagemedia.com with the stores you'd like to see in the New York City area. This month, we checked out a confectionery retailer that seeks to indulge pop culture trends as well as a sweeth tooth. Founded in 2006 by … [Read more...] about IT’SUGAR NoHo: Pink, Sweet & Raunchy
Who’s News—November 2018
Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Contact the Editor at karina@plainlanguagemedia.com to announce the news in our next issue of Who's News. 10/19/2018 Rovio appoints Alexandre Pelletier-Normand as EVP of its Entertainment's Games Business Unit and a member of leadership team, beginning … [Read more...] about Who’s News—November 2018
Streaming & Experiential Power Up
DreamWorksTV, a division of Awesomeness that creates family-friendly digital content distributed via YouTube, partners with Amazon to launch its first subscription offering. The individual OTT network will offer exclusive programming including Schneck & Eck Crack The Case, Action Figures In Action, Secret Agent Challenge, and Neighborhood Super Watch. Global streaming … [Read more...] about Streaming & Experiential Power Up
Who’s News — 12/18/2017
Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Email Jen at jen@plainlanguagemedia.com and we'll announce the news in our next issue of Who's News. CJ Kettler is the new President of King Features Syndicate. Kettler is charged with bringing King properties—including Popeye, Betty Boop, Prince … [Read more...] about Who’s News — 12/18/2017
Who’s News
Rob McMenemy leaves Egmont Publishing in his role as CEO Intl. In the U.K., Sarah Bates is promoted to Commercial Director, Ali Dougal moves up to Fiction Publishing Director and John Packard to Brands & Licensing Publishing Director. Henna Riaz launches HRR Entertainment. The music and business management company will manage individuals in the music and entertainment … [Read more...] about Who’s News
Who’s News
Beanstalk launches its Icon Representation service for the representation of personality rights of legendary icons to be led by Martin Cribbs, who joins as VP Brand Management. Rosalind Nowicki steps down as EVP Global Sales & Retail at 20th Century Fox to lead Iconix's entertainment division and Peanuts Worldwide. Zodiak Kids promotes Gwen Hughes to COO Zodiak Kids … [Read more...] about Who’s News