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Gary Symons

WowWee Dreams Big With Barbie Dream Playhouse

October 1, 2021

The innovative play company WowWee, best known for its groundbreaking robots, has launched a new pop-up Barbie Dream House, in partnership with Mattel. WowWee launched with the introduction of its Robosapien toy robot in 2004, revolutionizing the way people interact with robotic companions or toys, but the company has also developed other lines of consumer entertainment … [Read more...] about WowWee Dreams Big With Barbie Dream Playhouse

Bluey’s Latest Licensing Deal Signed With A Crayola Crayon?

September 30, 2021

BBC Studios has signed an agreement for a multi-territory licensing deal with Crayola for stationery, arts, crafts and coloring packs, further expanding its global licensing portfolio for the multi-award-winning Bluey. “Crayola has inspired artistic creativity in children for more than 100 years," said Warren Schorr, Vice President, Business Development and Global Licensing at … [Read more...] about Bluey’s Latest Licensing Deal Signed With A Crayola Crayon?

Art Ask Launches Frida Kahlo Blueprint Collection

September 30, 2021

Barcelona-based Art Ask Agency continues to grow the Frida Kahlo licensing program with the launch of the officially licensed Blueprint Collections range of gift and stationery products in the UK and Ireland.  The range includes over 20 different SKUs with gold foil detail and tassels including a handbag notebook, recipe journal, travel mugs and more, appealing to a wide … [Read more...] about Art Ask Launches Frida Kahlo Blueprint Collection

Konami Hops Into Game Shows With Frogger Deal

September 30, 2021

The gaming company Konami is taking the fun to the small screen, with a new game show based on its popular hit video game Frogger. The Peacock Original series Frogger is premiered Sunday, Oct. 3 at 8 p.m. ET/PT on YTV as part of its 'Fam Fun' weekend lineup. Frogger stars hosts Damon Wayans Jr. and Kyle Brandt, and promises to test skill, strategy and strength as contestants … [Read more...] about Konami Hops Into Game Shows With Frogger Deal

COVID Continues To Impact Licensing Trends This Fall

September 30, 2021

By Alicia Rosa Fall is here with school in full swing and some people returning to physical offices. According to a new survey from MassMutual, Americans are projected to have spent an extra $700 this summer. That being said, many consumers are keeping a close eye on the spread of the Delta variant and reverting to old shopping and buying behaviors, such as relying heavily on … [Read more...] about COVID Continues To Impact Licensing Trends This Fall

Harry Potter Can Go Quidditch Cruising, No Broomsticks Required

September 30, 2021

Following the success of the first-ever Harry Potter-inspired cruiser bike in 2020, Dynacraft is partnering with Warner Bros. Consumer Products introduce a new Harry Potter Quidditch themed bike in time for holiday season 2021. Dynacraft’s new Quidditch themed bike features custom Harry Potter graphics and a prominently displayed, colorful Quidditch logo in front that is … [Read more...] about Harry Potter Can Go Quidditch Cruising, No Broomsticks Required

Usborne Publishing Snags Deals For ‘That’s Not My’ Book Series

September 30, 2021

Bulldog Licensing says it has signed deals for new home and gift ranges for the bestselling British children's book series, That's Not My. The series is a major pre-school hit, with more than 64 titles like That's Not My Dinosaur, and the series has sold more than 25 million copies over its 23-year publishing history; or, more than one million average sales per year. In fact, … [Read more...] about Usborne Publishing Snags Deals For ‘That’s Not My’ Book Series

Precious Moments Signs Craftibly and McBeth Corp

September 29, 2021

The specialty gift company Precious Moments of Missouri announced this week it has entered into licensing deals for arts and crafts with Craftibly LLC and McBeth Corporation. In the first deal, Craftibly has been granted rights to manufacture and sell diamond art craft kits based on Precious Moments artwork. Precious Moments diamond art kits will be sold through Craftibly’s … [Read more...] about Precious Moments Signs Craftibly and McBeth Corp

ARTiSTORY Adds Brooklyn Museum To Licensing Portfolio

September 29, 2021

ARTiSTORY is becoming a major power within the art and culture industry, by specializing in working with institutions like art galleries and institutions. Now, the Brooklyn Museum in New York has become the latest partner to join the art and cultural licensing specialist. The licensing agency says the museum’s mission—“To create inspiring encounters with art that expand the … [Read more...] about ARTiSTORY Adds Brooklyn Museum To Licensing Portfolio

PhatMojo Selected As Yu-Gi-Oh! Master Toy Partner

September 28, 2021

Konami Cross Media NY has named PhatMojo, as the new Master Toy licensee for the Yu-Gi-Oh! brand. Jennifer Coleman, Vice President of Licensing and Marketing says the arrangement will see Los Angeles-based PhatMojo producing a full range of Yu-Gi-Oh! toys at different price points, including: playsets, action figures, plush toys, and role-play items. The initial launch of the … [Read more...] about PhatMojo Selected As Yu-Gi-Oh! Master Toy Partner

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