By Allison Watkinson
TLL Reporter
Sprayground and Rovio Entertainment have teamed up for two limited-edition backpack drops for the Angry Birds mobile gaming brand.
Facilitated by IMG Licensing on behalf of Angry Birds’, the collaborative partnership is launching a total of three distinct backpack designs for the drops.
Each backpack features co-branded graphics that combine assets from both the gaming IP and Sprayground’s design portfolio.
The Angry Birds assets included in the range are the game’s Red character, minion pig enemies and the franchise’s in-game score counter.
For Sprayground, the backpacks include the streetwear brand’s Sharkmouth logo and Money Boy character design.
The first drop of the collection includes one grayscale checkered backpack that features a Sharkmouth logo background with both Red and Money Boy running across the bag’s foregound.
For the second drop, the brand is releasing two exclusive backpack designs. One of them features Red standing on top of a pile of minion pig enemies against an island backdrop, while the second design features a recreation of an Angry Birds level crossed with the Sharkmouth logo.
Already available for purchase, the first drop can be found online through Sprayground’s official website and at select retailers around the world. The second drop is scheduled to debut across the globe on July 27, 2025.
Sprayground is a global company that specializes in creating, designing and selling limited-edition backpacks and accessories. The company’s products are inspired by contemporary streetwear fashion and licensed pop-culture brands. Launched as a mobile game in 2009, the Angry Birds franchise has expanded to include a broad range of content across gaming, animation, films, publishing, consumer products and more.
The licensing rights to the Angry Birds franchise is owned by Rovio Entertainment and its parent company, Sega.
Rovio Entertainment is a global interactive gaming company that specializes in developing and publishing mobile games and entertainment IP.
Image Credit: Rovio, IMG and Sprayground.