By Allison Watkinson TLL Reporter The children’s creativity brand, Crayola, has announced the addition of Andy Pence as Vice President of Crayola Experience and Location-Based Entertainment. Crayola LLC is a subsidiary of Hallmark Cards Inc. Internationally known for the Crayola Crayon which was first introduced in 1903, the Crayola brand has grown into a portfolio of art … [Read more...] about Experiential Licensing: Crayola Appoints New VP for Location-Based Entertainment
Licensing Jobs
Who’s News: Mattel Announces Successor For Global Head of Consumer Products
By Gary Symons TLL Editor in Chief Toymaker Mattel has announced Josh Silverman will succeed Roz Nowicki as Global Head of Consumer Products, effective Sept. 1, 2022. Mattel disclosed this week that Nowicki was leaving the company, but did not announce her replacement until Thursday, June 16. Silverman comes to the post with a wealth of experience from his time at The Walt … [Read more...] about Who’s News: Mattel Announces Successor For Global Head of Consumer Products
Who’s News: Mattel’s Head of Global CP Resigns in Surprise Move
By Gary Symons TLL Editor in Chief Senior Mattel executive Roz Nowicki is stepping down from her role as Head of Global Consumer Products and Franchise Marketing. Mattel says Nowicki's departure was announced internally in April, and Nowicki will remain in the role through the end of June to ensure a smooth transition. A successor will soon be announced by Mattel. “It has … [Read more...] about Who’s News: Mattel’s Head of Global CP Resigns in Surprise Move
Who’s News: Paramount Consumer Products Taps Dan Cook As New Executive Hire
By Allison Watkinson TLL Reporter Paramount Consumer Products has announced Dan Cook is joining the company as Senior Vice President of Global E-Commerce. Paramount Consumer Products oversees all licensing and merchandising for Paramount. Paramount is a global entertainment company that creates media content and experiences for a global audience. In addition, Paramount … [Read more...] about Who’s News: Paramount Consumer Products Taps Dan Cook As New Executive Hire
Who’s News: Licensing Veteran Elisa Gangl Joins Brand Liaison
The Brand Liaison says veteran executive Elisa Gangl is joining the team, just in time for Licensing Expo. The company says Gangl will be assigned to handle manufacturer representation and special projects for Brand Liaison clients, including both in-bound and out-bound licensing initiatives. “We are so thrilled to have someone with Elisa’s skill sets, know-how and incredible … [Read more...] about Who’s News: Licensing Veteran Elisa Gangl Joins Brand Liaison
Crayola Draws New Org Chart For Future Growth
The creativity company Crayola is restructuring to support its focus on children's entertainment content and location-based experiences. These areas are seen as key growth vectors for Crayola, a company founded in 1903, but with its focus firmly on the future. Since 1903 Crayola says it has pursued its mission to help parents and teachers to raise "creatively alive children." … [Read more...] about Crayola Draws New Org Chart For Future Growth
Who’s News: New Faces at Peanuts and Magic Light
Former Nickelodeon and Viacom exec Lisa Silverman Meyers (pictured above) has been appointed SVP of International Peanuts Worldwide. Tasked with expanding the brand internationally, she will oversee all business outside of North America, identifying growth opportunities in underdeveloped markets. Silverman Meyers officially started in April and is based in New York. She … [Read more...] about Who’s News: New Faces at Peanuts and Magic Light
Who’s News: Insight Editions Chooses Licensing Veteran as Editorial Director
Insight Editions has promoted Vicki Jaeger to Vice President, Editorial Director, at Insight Editions and Insight Kids. “In her 16-month tenure at Insight Editions, Vicki has tackled a variety of challenges while growing our editorial team," said Raoul Goff, Founder and President of Insight Editions. "I appreciate her commitment to improving communication and process within … [Read more...] about Who’s News: Insight Editions Chooses Licensing Veteran as Editorial Director
Dr. Seuss Expands Its Marketing and Licensing Teams
The children's entertainment company Dr. Seuss Enterprises has promoted Shannon Spisak to Vice President of Marketing and Communications. As well, Dr. Seuss is further expanding their management team with the new appointments of Vienna Downes, Jimeka Broussard, and Raquel Ojalvo into positions within retail and licensing. Spisak previously held the role of Senior Director of … [Read more...] about Dr. Seuss Expands Its Marketing and Licensing Teams
Who’s News: Cyber Group Promotes Raphaelle Mathieu to EVP
Cyber Group Studios has promoted Raphaelle Mathieu from SVP sales to a newly created role as Executive Vice President. Mathieu will now be in charge of all commercial activities worldwide for the French studio. She will work directly with CEO Pierre Sissmann and COO Dominique Bourse to plan strategies for overall growth. “As the company is now developing into an international … [Read more...] about Who’s News: Cyber Group Promotes Raphaelle Mathieu to EVP