By Gary Symons
TLL Editor in Chief
Fans of the Care Bears will soon have the opportunity to enjoy personalized messages from the loveable, rainbow-hued bruins.
Brand owner Cloudco Entertainment is working with ‘instant animation’ tech company Aquifer Motion to launch Care Bears Shoutouts, a heartwarming initiative that offers personalized animated video shorts featuring fan-favorite Care Bears characters. Families and friends will have the opportunity to order personalized video messages from Cheer Bear, Wish Bear, Grumpy Bear, and Tenderheart Bear to celebrate birthdays, milestones, friendships, and other special moments.
The technology allows users to request a shoutout in less than five minutes, and receive the finished animation in less than 48 hours. The product will initially be available on the Care Bears Shoutouts website, and are expanding to major ecommerce platforms later in the year.
“We’re thrilled to offer fans of the treasured Care Bears a new way to connect with their favorite characters. A Care Bears Shoutout is a perfect way for families to celebrate cherished moments or friends to show each other they care,” said Chen Zhang, CEO and co-founder of Aquifer.
As a leading kids brand for over 40 years, Care Bears has captivated the hearts of millions of fans globally and continues to grow rapidly in popularity. The collaboration with Aquifer further enhances the experience for fans worldwide, with personalized Care Bears Shoutouts bringing the magic of Care-a-Lot straight to their screens.
“We can’t wait to witness the joy and excitement on the faces of fans as they receive personalized video messages from their beloved Care Bears characters,” said Robert Prinzo, Head of Licensing at Cloudco Entertainment. “The Care Bears have been spreading love and positivity for over four decades, and now, through Care Bears Shoutouts, we can touch the hearts of our fans in a whole new way.”
Care Bears Shoutouts will be available on the Care Bears Shoutouts website, offering families and friends a unique way of connecting with their favorite Care Bears characters. As the holiday season approaches, the product will expand to major e-commerce websites, allowing even more fans to cherish special moments with personalized animated video messages.
The experience is made possible through the revolutionary instant animation technology developed by Aquifer for brands and IP-owners, enabling them to seamlessly onboard their characters and distribute captivating, animated videos, and products across various platforms.
Based in Austin, Texas, Aquifer’s technology now powers some of the most cherished animated characters in the film, television, and entertainment industry.