By Allison Watkinson
TLL Reporter
Warner Bros. Discovery has promoted Philippe Roucoule to senior vice president of EMEA consumer products.
Roucoule previously held the position of VP of category and retail business development for WBD. In his new role, Roucoule will be responsible for leading all of the company’s consumer products operations across EMEA (Europe, Middle East, Africa).
This includes oversight of Warner Bros Discovery Global Consumer Products business in the UK, France, Germany, Italy, Spain, and Poland, in addition to agent markets across these regions.
Roucoule will work alongside WBD head Robert Oberschelp and other members of the executive leadership team to develop WBDGCP’s strategic, operational and financial initiatives throughout the region. Roucoule’s leadership team includes Johanne Broadfield, who was recently named group vice president of EMEA franchise & category management.
In addition, Broadfield will be taking on the management of regional licensing partners and retail development for the EMEA.
“I’ve known and worked with Philippe for a long time,” said Oberschelp. “His business acumen and deep relationships with retailers and partners across the region are unparalleled and I am thrilled for him to take on this role as we continue to grow our business in EMEA.”
Roucoule succeeds long-time European consumer products head, Julian Moon, who recently announced his upcoming retirement after thirty-three years working with the company. Moon will continue to oversee consumer products for the Asia Pacific region as he works with Oberschelp and WBD leadership on succession plans.
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