Two of the most popular snack brands in America, Jack Link’s and Frito-Lay, have teamed up to create new flavors of meat snacks.
The new product line will combine the taste of Fritos Chili Cheese and Flamin’ Hot with Jack Link’s high-quality jerky and cheese sticks.
The new products, which include beef jerky, meat sticks, and cheese stick and meat combos, are seasoned with the Frito-Lay flavors to offer a bold and satisfying snacking experience. The cheese stick and meat combos are made with jalapeño cheese and provide at least 5g of protein per serving.
The collaboration between Jack Link’s and Frito-Lay, which started in 2022 with the launch of Flamin’ Hot and Doritos Spicy Sweet Chili flavored jerky, aims to appeal to consumers who are looking for more variety and innovation in the snack aisle.
The Licensing Letter Releases First Global Guide to Licensing Agencies
“We’re proud to continue expanding our portfolio with Frito-Lay to deliver these epic flavors to new and existing jerky lovers,” said Molly Russell, Director of Marketing for the Jack Link’s brand. “In addition to these new flavors, we’re expanding our co-branded portfolio with the Cheese Stick & Meat Combination, which will help level up meat snacks fans’ snacking experience.”
“These product mashups are an exciting way for us to continue to bring our legendary flavors to new innovations and provide our fans with more exciting snacking options,” said Leslie Vesper, Vice President of Marketing at Frito-Lay. “In our recent Frito-Lay U.S. Snack Index, ‘80% agree that combining multiple food products to create the perfect bite is an art form.’ These innovations will provide unmatched flavor combinations in a perfect bite that’s easy to enjoy.”
The new Jack Link’s Fritos Chili Cheese and Jack Link’s Flamin’ Hot flavored snacks are available for purchase online and at retailers nationwide. The suggested retail price for the products ranges from $1.79 to $8.49.
Bruce Wayne Inspired Home Collection Gives You a Classy Place to Hang Your Bat Cape