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Paris Baguette Cooks Up Licensing Deal With Lavazza

June 26, 2023

The ‘Queen of Cakes’ has whipped up a line of new baking products in a licensing collaboration with bakery cafe Paris Baguette and coffee giant Lavazza.

Yolanda Gampp (pictured above) is also known as a judge of FOX TV’s Crime Scene Kitchen and is the co-founder of How To Cake It, a popular baking education brand. She worked with the expert chefs from Paris Baguette to create a limited-time menu of baked and brewed goods available now at Paris Baguette locations nationwide.

Paris Baguette is a bakery chain that’s growing at lightning speed in the US, with the company projecting it will open 1,000 bakery cafés in the United States by 2030. The company’s central mission is to  reestablish the neighborhood bakery café as the heart of the community.

The bakery also works with its long-time partners and supplier Lavazza, an Italian producer that has become one of the world’s top coffee makers, particularly for high-end espresso and other specialty coffees.

The partnership also offers one lucky winner the trip of a lifetime through the Rise to the Occasion sweepstakes.

Working closely with Paris Baguette’s expert cakers and bakers and Lavazza’s legendary roasters, Gampp has crafted a winning lineup of limited-edition products, which include:

  1. Drop Shot Bomboloni: A scrumptious vanilla bean custard-filled pastry decorated to mimic a tennis ball featuring an irresistible combination of flavors and textures with smooth icing in vibrant tennis ball green with a white lace design.
  2. First Serve Lemon Lime Blackberry Cake Slice: A delightful cake slice inspired by the bright refreshing flavors of summer featuring zesty lemon and lime, complemented by the sweetness of blackberries.
  3. Courtside Coconut Oat Milk Nitro Latte: A refreshing and invigorating beverage crafted with Lavazza coffee and coconut oat milk.

“We are delighted to partner with Yolanda and Lavazza on this exclusive bakery line-up and for this once-in-a-lifetime trip,” said Darren Tipton, Chief Executive Officer Paris Baguette. “Yolanda’s culinary expertise and passion for creating unforgettable delights perfectly aligns with our brand’s commitment to excellence. We believe this collaboration will provide an unrivaled opportunity for our guests to immerse themselves in an unforgettable experience that merges the world of sports and impeccable craftsmanship.”

The BAGuette: Panera’s Purse for Fashionistas and Foodies

Paris Baguette and Lavazza are giving one lucky fan plus three guests the chance to win an exclusive trip of a lifetime to New York City this September through the Rise To The Occasion sweepstakes.

One grand prize winner will enjoy roundtrip airfare, hotel accommodations, food, and the opportunity to meet Yolanda Gampp. The sweepstakes will also feature a second place prize of a $500 Paris Baguette gift card and third place prize of a $250 Paris Baguette gift card.

Fans can enter now through August 21, and each visit to a Paris Baguette location provides a new opportunity to enter. With the purchase of one of the limited-edition menu items, customers will receive one entry into the sweepstakes. A mixed double combo, which includes a specially featured Lavazza beverage along with one of the exclusive pastries, offers double the entry chances.

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Filed Under: Europe, U.S., Open Content, Editorial, Top Story, TLL, Corporate, North America, Recent Headlines, Food and Beverages, Archive, Food/Beverage, Articles, Featured Tagged With: Paris Baguette, Queen of Cakes, Yolanda Gamp, Lavazza, Food and Beverage Licensing

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